Brands

Mar 30, 2021 17:03
MUMBAI: Global IT services consulting and business solutions organisation, Tata Consultancy Services (TCS) on Tuesday unveiled a new brand statement, ‘Building on Belief’, to articulate its mission and relationship with customers as it embarks on its next decade of transformation-led growth.
Mar 30, 2021 15:03
MUNICH: Close on the heels of scoring a landmark shirt sponsorship deal with Premier League giants Manchester United FC, global software company TeamViewer has inked a new official partnership with Mercedes-AMG Petronas Formula One Team and Mercedes-EQ Formula E Team.
Mar 30, 2021 13:03
BENGALURU: A little over four years after PUMA laced up with Team India captain Virat Kohli on an eight-year endorsement deal worth a record-busting Rs 1.1 billion, the global sports brand Tuesday signed a strategic long-term partnership with his Indian Premier League franchise Royal Challengers Bangalore, as official kit partner for the upcoming IPL season and beyond.
Mar 26, 2021 17:03
LONDON: Formula 1 and Zoom Video Communications, Inc Friday announced that they have entered a new extensive, multi-year partnership consisting of multiple touchpoints across the upcoming 2021 FIA Formula One World Championship racing season and beyond.
Mar 26, 2021 16:03
MUMBAI: TVS Srichakra Ltd., one of India’s leading manufacturers of 2 & 3 wheeler and off-highway tyres, will power the MMSC Motorcycle Endurance Race 2021. 
Mar 26, 2021 15:03
NEW DELHI: Delhi Capitals Friday announced Evolut Wellness as one of the team’s official partners for the upcoming season of the Indian Premier League. Evolut Wellness, founded in 2020, believes in taking a holistic approach towards wellness by combining yoga, exercise, and healthy eating.
Mar 26, 2021 15:03
NEW DELHI: Delhi Capitals Friday announced premium nachos brand Cornitos as one of the team’s official partners for the upcoming edition of the Indian Premier League. The Cornitos logo will be worn by the team on its official playing and training jersey.
Mar 25, 2021 14:03
CHENNAI: Sunrisers Hyderabad, the Sun Group-owned Indian Premier League franchise and a team that has been consecutively qualifying for playoffs since 2016, unveiled a slew of sponsors for the fourteenth edition of the IP. 
Mar 25, 2021 13:03
MUMBAI: Equitas Small Finance Bank has renewed its partnership with Chennai Super Kings for the Indian Premier League season 2021. It will be the ‘Official Retail Banking Partner’ for the IPL franchise. 
Mar 24, 2021 19:03
LONDON: Nissan Wednesday announced its long-term commitment to the ABB FIA Formula E World Championship through to the end of Season 12 (2025-2026) of the all-electric racing series.  Nissan joined the series in Season 5 as the only Japanese manufacturer. The Gen3 era of the championship begins in Season 9 (2022-23) and will feature even more powerful, faster cars.