MUMBAI: Adidas director of heartbeat sports in emerging markets Hrishikesh Shende has pointed to the lack of quality in football stadiums and training grounds in India being the biggest challenge in attracting more fans to watch games.

Shende delivered an address on the topic of ‘Putting the Fan Front and Centre’ at the Star Sports India Football Forum 2018, organized and curated by SportzPower on 30 November.

Dec 11, 2018 10:12
MUMBAI: The excitement around the FIFA World Cup and bagging more broadcast rights of major sporting events around the world resulted in OTT platform SonyLIV clocking around 200 million video views for both live and non-live sports content online as well as on its app in 2018.
Dec 10, 2018 17:12
MUMBAI: After nearly five years of existence, Indian Super League (ISL) club Kerala Blasters' main focus continues to be on investing in brand building and upgrading infrastructure, iQuest Enterprises CEO Nitin Kukreja declared at the Star Sports India Football Forum 2018 on 30 November, which was curated and organised by SportzPower.
Dec 08, 2018 16:12
MUMBAI: ‘Size doesn’t matter, its about doing things right’. These were the words used by LaLiga's India head Jose Antonio Cachaza to kick off an insightful address on ‘Building a Viable Football Ecosystem’ in India at the Star Sports India Football Forum 2018 in the city, organised and curated by SportzPower on 30 November.
Dec 07, 2018 15:12
MUMBAI: Twitter's primary role is to allow the democratization of voices amongst those in the sporting ecosystem in India, Aneesh Madani, head, Sports Partnerships, Asia Pacific, for the social media giant argues.
Oct 13, 2018 14:10
MUMBAI: Sony Pictures Networks India (SPN) partnered with the Cricket Association for the Blind of Maharashtra (CABM) as sponsors for the SPN Challenge Trophy 2018, a state level tournament for the blind. The tournament was held between 8-10 October at various venues including Islam Gymkhana, Parsi Gymkhana and Police Gymkhana in Mumbai.
Sep 14, 2018 15:09
ZURICH: UEFA announced on Thursday that leading logistics company FedEx Express will continue to remain an official sponsor of the Europa League as per a renewed agreement that will last till 2021. The deal was brokered by UEFA’s exclusive marketing agency, TEAM Marketing AG. 
Dec 16, 2017 11:12
MUMBAI: "Star Sports has made a sincere effort in turnaround of Indian football with Participation (to build culture), Incentivization (to build career), and Commercialization model (to drive in viewership) which are the three building blocks to development." Delivering a keynote address at the Star Sports India Football Forum 2017, Gayatri Yadav, president Consumer Strategy and Innovations, Star India, noted that there are
Dec 14, 2017 09:12
MUMBAI: THE stupendous success of the 17TH edition of the FIFA U-17 World Cup in India has paved the way for the speedy development of football in the country.