MUMBAI: TAM Sports has released the TAM Sports - IPL 17 Advertising Update 5, which has analysed data from the first 39 games of this year's 17th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 16.
Brands
Mar 18, 2021 17:03
BENGALURU: In its biggest-ever marketing push, PhonePe on Thursday said that it has taken up six different sponsorships for the Indian Premier League (IPL) 2021.
Mar 18, 2021 13:03
MUMBAI: Plant-based nutrition brand OZiva has raised $12 million in a Series B round led by new investor Eight Roads Ventures, with participation from F-Prime Capital and existing investor Matrix Partners India.
It is worth noting that just ahead of the official announcement around the fund raise, OZiva signed on Hindi film A lister Deepika Padukone as brand ambassador.
Mar 17, 2021 18:03
MUMBAI: NeoGrowth Credit Pvt. Ltd., an SME lending player, Wednesday announced that the company has signed up Ajinkya Rahane, vice-captain of the Indian cricket Test team, as its brand ambassador.
Mar 17, 2021 18:03
MUMBAI: Myprotein, which lays claim to being Europe's No.1 sports nutrition brand, has announced the signing of cricketer Shreyas Iyer as brand ambassador, ahead of the 14th season of the Indian Premiere League.
Mar 17, 2021 18:03
MUMBAI: Off-highway tire major Balkrishna Industries Ltd. (BKT Tires), on Wednesday announced that it has inked sponsorship agreements with seven franchises for the upcoming season of the Indian Premier League.
Mar 17, 2021 13:03
MUMBAI: Reliance Entertainment, Phantom Films and Mahesh Bhupathi’s Swag Fashion have come together to create a fashion and lifestyle brand inspired by the film ‘83’.
The brand will offer cricket themed merchandise inspired by the Indian team's victory in the 1983 World Cup.
Mar 16, 2021 17:03
MUMBAI: Danish beer major Carlsberg is celebrating its partnership with Liverpool Football Club by launching limited-edition ‘Champions’ cans across various cities in Maharashtra.
This his limited-edition packaging will see Carlsberg switch its green colour to Liverpool FC’s iconic red. The can features Liverpool FC’s crest along with the personal signatures of first team players and ‘Champions 2020 onwards’.
Mar 16, 2021 13:03
NEW DELHI: Optimum Nutrition, which lays claim to being the world's #1 selling sports nutrition powder brand, is associating with Bajrang Punia for all his dietary supplement requirements.
Optimum Nutrition Inc is part of Glanbia Performance Nutrition and has been in the market for more than 30 years.
Mar 16, 2021 13:03
MUMBAI: The Indian Premier League governing council Tuesday announced digital brokerage firm Upstox as the fifth official partner for the IPL, which will begin on April 9th.
This will be a multi-year partnership, the IPL GC confirmed.
It bears noting that Upstox has already taken a position on the IPL, signing up with Disney+ Hotstar, the IPL's official streaming partner, as a "co-powered by" sponsor.
Mar 15, 2021 16:03
MUMBAI: Kia Motors India, a wholly-owned subsidiary of Kia Corporation, Monday announced the appointment of Hardeep Singh Brar as National head of Sales and Marketing, with immediate effect.