Business Intelligence

LONDON: Of the the non-alcoholic beverage brands currently active in sport sponsorships in the Europe, the Middle East and Africa (EMEA) region, it is soft drinks giant Coca-Cola that is expected to be the most committed, with an estimated 145 deals worth over $132m in 2021. 

Coca Cola is also responsible for the majority of US brand spend, which stands at $239m. The soft drink giant sees 145 active deals in the EMEA region, roughly a fifth of all the active deals in the sector.

Jun 23, 2021 15:06
NEW DELHI: The Delhi government on Tuesday appointed India’s first woman Olympic medal winner Karnam Malleswari as the first Vice-Chancellor of Delhi Sports University.  Malleswari won Bronze in weightlifting at the 2000 Sydney Olympics.
Jun 23, 2021 13:06
MADRID: LaLiga has presented its financial report for the 2019-2020 season, in which the total income of the competition achieved a new historical record – despite the negative effects of the COVID-19 pandemic – and where the robustness and economic solvency of the clubs in LaLiga Santander and LaLiga SmartBank as a whole are demonstrated in facing up to the strongest impact that will manifest in 2020/21. 
Jun 22, 2021 18:06
HYDERABAD: Home fitness and wellness startup Portl has raised an undisclosed amount in its seed round of funding from Kalaari Capital.  Portl is a fully integrated, multi-functional, smart fitness health system. The Hyderabad-based startup has developed two products using the proprietary Portl Smart Mirror platform that provides a wide range of personalised workouts, nutrition and mental wellness programmes.
Jun 22, 2021 18:06
MUMBAI: After a two-year gap, the best volleyball players in the country and a host of international stars are set to again turn out for a franchise based professional volleyball league - with a difference though. 
Jun 22, 2021 16:06
LONDON: SNTV, a joint venture between IMG and The Associated Press, has launched Story10, an audience engagement network that helps the world’s leading brands, federations and sports organisations place themselves and their messaging at the heart of the sports news agenda.
Jun 21, 2021 16:06
MUMBAI: Responding to news reports about a potential merger of Viacom18 and Zee Entertainment Enterprises Limited through a share swap deal, Zee Entertainment said in a regulatory filing, "We herewith confirm that there is no such transaction being undertaken and the matter is speculative in nature."
Jun 21, 2021 08:06
KARACHI: BitBlaze has announced the launch of an exclusive limited-edition collection of Non-Fungible Tokens (NFTs) featuring cricket heroes from Pakistan, including the legendary Wasim Akram.
Jun 18, 2021 11:06
MUMBAI: Nazara Technologies on Thursday announced it will acquire 69.82% stake in Publishme, the largest mobile game publishing agency in the Middle East and Turkey, for $ 2.7 million (about Rs 200 million) - a move that will help the Indian gaming major strengthen its presence in the region.
Jun 17, 2021 19:06
BENGALURU: Padma Bhushan Pullela Gopichand Thursday announced a National Badminton Scholarship program at The Sports School, Bengaluru.  Under the chief mentorship of Gopichand, The Sports School Badminton Academy with technical partner Badminton Gurukul, has come together to provide the best training methods to students to groom their willingness to play the sport and turn it into a full-fledged profession. 
Jun 16, 2021 18:06
NEW DELHI: The B-Town heart-throb Tiger Shroff is all set to don a new hat as the brand ambassador for India’s first-ever franchise-based Esports league, Esports Premier League. ESPL kicks off on June 16th powered by Infinix smartphone as the presenting sponsor.