Brands

Sep 25, 2020 16:09
MUMBAI: CEAT Tyres has signed actor Aamir Khan as its brand ambassador for two years. As part of an integrated marketing campaign, Aamir will feature in two commercials during the course of the Indian Premier League 2020 to promote CEAT’s SecuraDrive range of premium car tyres.
Sep 24, 2020 15:09
MADRID: Dorna Sports has announced MEO, the consumer segment brand of Altice Portugal, as title sponsor for the season finale of the 2020 FIM MotoGP World Championship. The event is set to take place at the Autodromo Internacional do Algarve from the 20th to the 22nd of November and will be officially named the Grande Premio MEO de Portugal. 
Sep 23, 2020 17:09
NEW DELHI: Indian Premier League franchise Delhi Capitals announced Wednesday that the team has already matched its 2019 revenues, owing to numerous new and existing sponsorship deals. Delhi Capitals is the second IPL team after Reliance-owned Mumbai Indians to officially declare that it has matched its 2019 sponsorship revenue count.
Sep 22, 2020 14:09
BENGALURU: ITC’s Sunfeast has announced a collaboration with Royal Challengers Bangalore, to engage with audiences during the Indian Premier League 2020. The brand will take forward its thought of #ALotCanHappenInside further in this tournament.
Sep 21, 2020 14:09
BENGALURU: Optimum Nutrition, which lays claim to being the world's #1 selling sports nutrition powder brand, is teaming up with the Indian Premier League franchise Royal Challengers Bangalore as their ‘official nutrition partner’ for this IPL season being held in the UAE. 
Sep 18, 2020 18:09
FOOTBALL SUPERSTAR LIONEL MESSI has won a nine-year legal battle to register his name as a trademark, with the European Union's top court ruling in his favour. The European Court of Justice (ECJ) in Luxembourg dismissed an appeal moved by a Spanish cycling company Massi and the EU’s Intellectual Property Office (EUIPO) over trademark rights related to his logo.
Sep 18, 2020 17:09
KOLKATA: The Indian Football Association (IFA), governing body of the Beautiful Game in West Bengal, on Thursday announced outdoor advertising firm Accord Sports VDK as their new commercial partner.
Sep 17, 2020 19:09
MUMBAI: This is interesting. Just ahead of the Indian Premier League 2020, and in the middle of all the social media-driven anti-China brouhaha, Chinese smartphone brand OPPO has signed on Indian cricket's "Mr Patriot" MS Dhoni himself, as brand ambassador. 
Sep 16, 2020 19:09
MUMBAI: Mumbai Indians has set a new benchmark in sponsorship sales with strong previous seasons performances, enabling the defending champions to register an enviable growth in its tally of brand associations for IPL 2020 and beyond. 
Sep 16, 2020 19:09
MUMBAI: LupinLife’s ‘LupiSafe Hand Sanitizer’ announced today its association as the official Hygiene Partner - Digital for the three-time IPL champions Chennai Super Kings (CSK) in the 13th edition of the Indian Premier League (IPL 2020).