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Scuderia Ferrari and HP flag off multi-year title partnership

SportzPower Team
Apr 25, 2024 13:04

Ferrari and HP Inc. have announced a multi-year title partnership. 

The partnership features a shared commitment to advance sustainable innovation and accelerate purposeful technology across the Scuderia Ferrari Formula 1 team, the Scuderia Ferrari Esports team, and the Scuderia Ferrari Driver Academy.

Oct 08, 2020 11:10
Chetan Anand face of homegrown badminton brand Transform
NEW DELHI: Commonwealth Games Bronze medal winning shuttler Chetan Anand has been named the brand ambassador of India's first-ever badminton brand 'Transform', which launched virtually on Wednesday. Anand, a former world no.10 and the men's singles Bronze medal winner at the 2006 Melbourne Commonwealth Games, is also an Arjuna Awardee.
Oct 07, 2020 16:10
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IMG-R closes 36 deals for IPL 2020, raises record revenue
MUMBAI: IMG-Reliance, the sports arm of Reliance Industries Ltd, has closed 36 deals across multiple brands and franchises for the ongoing Indian Premier League season, including with the Indian cricket board.  A joint venture and the single largest firm in sports marketing, licensing and sponsorship in India, IMG-Reliance, has raised record revenues, which the agency asserts is twice last year's earnings.
Oct 06, 2020 18:10
AFC rebrands age group championships to AFC Asian Cups
KUALA LUMPUR: The growing reputation and prestige of the Asian Football Confederation’s (AFC) competitions have been reflected by a revamping and rebranding of the AFC age group championships to become AFC Asian Cups from 2021.
Oct 06, 2020 17:10
‘Indian Football. Forward Together’ - AIFF’s new motto
NEW DELHI: All India Football Federation – the apex body for the sport of football in the country, Monday announced the launch of their new motto – ‘Indian Football. Forward Together’ - defining the new brand direction.
Oct 06, 2020 11:10
Sports tech & events startup onboards Rahane as face, advisor
NEW DELHI: Indian batsman Ajinkya Rahane has been appointed as the brand ambassador and advisor of Hudle, a Delhi-based sports tech & events startup. Apart from being the face of the brand, he will also be able to guide the team with strategic inputs, as per a statement from Hudle.
Oct 02, 2020 11:10
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Cadbury adds Leeds as 7th EPL side on 'snacking partner' roster
LONDON: Premier League club Leeds United has signed up with chocolate brand Cadbury as the club’s Official Snacking Partner.
Oct 01, 2020 20:10
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Colombo HC rules in favour of Discovery on DSport
NEW DELHI: Two months after Lex Sportel Vision Pvt Ltd reportedly won a favourable court ruling in Sri Lanka over rights to the DSport mark in its long-running legal dispute with Discovery Communications, the American media conglomerate declared Thursday that the High Court of Colombo had dismissed LSV's "interim application".  
Oct 01, 2020 19:10
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BKT renews, upgrades Big Bash League sponsorship
MELBOURNE: Cricket Australia Thursday announced the renewal and upgrade of its partnership with Indian-based off-highway tyre manufacturer BKT, emphasising the global appeal of the KFC Big Bash League.
Oct 01, 2020 17:10
Skechers India launches campaign with its 1st brand ambassador
MUMBAI: Skechers, the global sports and lifestyle brand based in California, is launching a new campaign featuring Gully Boy actor Siddhant Chaturvedi, who will be the first Indian brand ambassador for Skechers and will represent both lifestyle and performance collections.
Oct 01, 2020 16:10
Midea makes 3rd football sponsorship with AFF Suzuki Cup
SINGAPORE: Chinese electrical appliance manufacturer Midea announced its official sponsorship of the ASEAN Football Federation (AFF) Football Championship or commonly known as the AFF Suzuki Cup 2020.  This partnership - a first for the brand in Southeast Asia - will provide the home appliances giant with an opportunity to engage with millions of football fans in the region.
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