MUMBAI: TAM Sports has released the TAM Sports - IPL 17 Advertising Update 5, which has analysed data from the first 39 games of this year's 17th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 16.
Brands
Jun 17, 2021 19:06
NEW YORK: The National Football League (NFL) Wednesday welcomed Diageo, a global leader in beverage alcohol, as its first ever Official Spirits Sponsor.
The multiyear sponsorship is uniquely structured with the NFL fan in mind and will include opportunities for on-site activation and engagement with adult fans, as well as broadcast, digital, and social content from NFL Kickoff through the Super Bowl.
Jun 17, 2021 17:06
NEW DELHI: Sports nutrition brand Fast&Up is associating with boxer Pooja Rani for all her dietary supplement requirements as she prepares for the upcoming Olympics in Tokyo.
Jun 17, 2021 15:06
DUBAI: The International Cricket Council (ICC) on Thursday announced a major long-term partnership with digital stockbroking firm Upstox (aka RKSV Securities).
The partnership will encompass all ICC events until the end of 2023, starting with the inaugural World Test Championship final between India and New Zealand, to be held from June 18 to 23 June in Southampton, the UK.
Jun 16, 2021 19:06
NEW DELHI: Global sports brand PUMA extends partnership with former Indian cricketer Yuvraj Singh. The World Cup-winning champion has been associated with the brand for over a decade.
Jun 16, 2021 18:06
MUMBAI: The NBA 2K League has returned to Loco, India’s leading game streaming platform, for the 2021 regular-season and season-long competition.
The 16-week season tipped off May 19 with THE TIPOFF Powered by AT&T, and will conclude Saturday, September 4 with the 2021 NBA 2K League finals delivered by DoorDash.
Jun 16, 2021 18:06
MUMBAI: Senco Gold & Diamonds has signed Indian sprinter Dutee Chand, current national champion in the women's 100m event, as the jewellery retail chain’s new brand ambassador.
Jun 16, 2021 17:06
LONDON: Jaguar UK Tuesday announced it has renewed its partnership with The All England Lawn Tennis Club (AELTC) for a further five years.
As Official Car of The Championships, Wimbledon, Jaguar will not only supply a fleet of vehicles to support event operations, but will work with its long-standing partner to unearth the stories behind the iconic British sporting event.
Jun 16, 2021 15:06
PORTUGUESE FOOTBALL GREAT Cristiano Ronaldo's recent action of moving two Coca-Cola bottles and replacing them with water during a press conference at the ongoing Euro 2020 has reportedly had severe repercussions on the US soft drink giant's market cap.
Jun 16, 2021 13:06
MUMBAI: French luxury eyewear brand NUMI Paris, newly launched in India, Wednesday announced cricketer KL Rahul and actor Athiya Shetty as brand ambassadors.
The cricket and actor along have been roped in by NUMI Paris to promote their eyewear collection. Further, NUMI Paris has pledged to support the LV Prasad Eye Institute with every purchase of a pair of NUMI’s.
Jun 15, 2021 16:06
MUMBAI: Edtech company upGrad Tuesday announced an advertising tie-up with Star Sports for the upcoming ICC World Test Championship (WTC) finals: India Vs NZ and the 2021 Wimbledon Championship.
This marks upGrad’s third collaboration/association with Star Sports post, IPL 2020, and India vs England series in 2021, thereby strengthening upGrad’s deep India penetration.