Brands

Shiv Naresh Sports has appointed Maverick Global as its digital marketing and communications partner.

Per an official release, Maverick Global will strategically develop "impactful campaigns aligned with Shiv Naresh’s objectives to enhance its digital presence among Gen-Z and Millennials". Leveraging innovative digital strategies, Maverick India aims to solidify Shiv Naresh’s position in the sports industry through targeted campaigns catering to sports enthusiasts.

Nov 27, 2020 17:11
MUMBAI: Leading sports nutrition brand Fast&Up has announced their association with Odisha FC for the 2020-21 edition of the Hero Indian Super League (ISL).  This is the second successive year where Fast&Up will remain the official nutrition partner of the team. 
Nov 27, 2020 17:11
WHITELY, UK: Jaguar Racing have revealed their brand-new electric race car, the Jaguar I-TYPE 5, in a virtual launch 50 days before season seven of the ABB FIA Formula E World Championship.
Nov 26, 2020 20:11
DENVER: Venus225, a female-owned and operated boutique company, specializing in sport supplements that focus on helping women become fitter and healthier, has launched its first product - a series of electrolyte powders. 
Nov 26, 2020 20:11
MUMBAI: Denim brand SIN has announced its association with two of the 11 teams in the ongoing edition of Hero Indian Super League - ATK Mohun Bagan FC and Hyderabad FC.  The partnerships mark the brand’s maiden association with the teams for the 2020-21 ISL season and represent its deep connection with Young India.
Nov 26, 2020 20:11
KOCHI: Haeal, a personal wellness brand from Kerala, has announced its association with Indian cricketer Sanju Samson as their brand ambassador. 
Nov 25, 2020 18:11
NEW DELHI: Sports and fitness nutrition brand MuscleBlaze has roped in actor and martial artist Vidyut Jammwal as their brand ambassador for the next two years.  Along with endorsing the brand’s range of products, Vidyut will be seen promoting fitness in the country with the help of MuscleBlaze. 
Nov 24, 2020 18:11
NEW DELHI: Former Team India captain Sourav Ganguly has added hygiene brand Livinguard AG to his portfolio of endorsements, and which been growing exponentially since he took the reins as BCCI president.  Ganguly has signed on with Livinguard AG as its brand ambassador for masks and gloves. 
Nov 23, 2020 18:11
MUMBAI: Balkrishna Industries Ltd. (BKT Tires) has partnered with four franchises of the ongoing edition of the Hero Indian Super League 2020-2021.  By partnering with ATK Mohun Bagan FC, Hyderabad FC, NorthEast United FC and SC East Bengal, BKT marked its maiden association with professional football in India ahead of ISL season 2020- 2021.
Nov 20, 2020 14:11
MUMBAI: Tyre major CEAT, has associated with Jamshedpur FC as the official tyre partner for the Hero Indian Super League 2020-21.  The association is CEAT’s first partnership with an Indian football team, after having established alliances with various top brands in the world of sports with the likes of Torino Football Club in Italy, Indian Premier League (IPL) and Ultimate Table Tennis.
Nov 19, 2020 18:11
MUMBAI: The stage is set for Friday's kick-off in Goa of much awaited seventh edition of the Hero Indian Super League (ISL), the country’s first major tournament to be organised since the enforcement of a COVID-19 lockdown eight months ago.