MUMBAI: TAM Sports has released the TAM Sports - IPL 17 Advertising Update 6, which has analysed data from the first 48 games of this year's 17th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 16.
Advertising
Mar 13, 2019 07:03
TURIN, Italy: The International Federation of Sport Climbing (IFSC) has agreed on a mult-year partnership with Japanese advertising agency giant Dentsu and Synca Creations.
Mar 12, 2019 16:03
WINSTON-SALEM, N.C.: To celebrate the 30th year of its association with basketball legend Michael Jordan, US underwear brand Hanes launched a special promotion Monday.
Mar 02, 2019 15:03
LONDON: The International Paralympic Committee (IPC) has appointed London-based adam&eveDDB as its first creative agency, ahead of the organisation’s 30th anniversary this September.
Mar 02, 2019 13:03
MUMBAI: Hero Indian Super League has reached its business end and ahead of the semi-finals next week, Star Sports has unveiled a new campaign - “Who will be the new champion”.
The film conceptualised by the in-house creative team at Star Sports features favourites Sunil Chhetri, Ferran Corominas, Bartholomew Ogbeche and Modou Sougou among others.
Feb 27, 2019 14:02
MUMBAI: ESP Properties, GroupM India’s sports and entertainment marketing agency, has released its latest study ‘Top Sports and Entertainment Trends for 2019’.
The report highlights that all digital and television consumption records in cricket will be smashed this year courtesy the IPL, World Cup 2019 and the Indian home season.
Feb 23, 2019 16:02
MANILA: BK8.com, one of Asia’s biggest online betting agencies, has announced Chelsea FC legend John Terry as the group's first brand ambassador.
The agreement grants BK8.com the exclusive marketing rights to John Terry as brand ambassador for all the group' s marketing campaigns and advertising platforms in which he will appear across its major businesses, throughout Asia.
Feb 13, 2019 12:02
MUMBAI: GroupM, the media investment group of WPP, has announced their advertising expenditure (adex) forecasts for 2019.
As per the GroupM futures report ‘This Year, Next Year’ (TYNY) 2019, India tops the list as the fastest growing major ad market in the world.
Feb 12, 2019 18:02
MUMBAI: The BCCI has opened bidding for the rights to provide stadium branding services for the next two seasons of the Indian Premier League (2019-2020), with the option to extend it by one more year to IPL 2021, "at the discretion of" the Indian cricket board.
The deadline for submission is 11 am IST on February 21.
Feb 06, 2019 16:02
NEW YORK: Kantar Media’s preliminary estimate of in-game ad expenditures for Super Bowl LIII, subject to revision, is $382 million. This would be the third largest amount in history, trailing only the 2017 and 2018 games.
Feb 05, 2019 18:02
MUMBAI: After signing back Indian badminton player Kidambi Srikanth as brand ambassador last month, Chinese sportswear and badminton equipment brand Li-Ning has brought back on board India's biggest non-cricket brand endorser PV Sindhu.