COLOGNE: The Central European division of Universal Music Group (UMG) have announced a multi-year partnership with ESL Gaming, the world’s biggest eSports company that will be managed out of UMG’s Berlin headquarters.

The aim of the agreement is to exclusively help Universal discover and promote new artists through ESL’s global tournaments and channels. In an industry first, UMG will partner with ESL to create the ultimate destination for gaming and music fans alike to experience the official soundtrack of the world’s esports leagues and tournaments. 

Sep 28, 2022 18:09
NEW DELHI: As India gears up for the festive season, skill based online gaming platform Taj Rummy, from the house of Gridlogic, Wednesday announced the onboarding of cricketer Dinesh Karthik as their brand ambassador to further drive brand recall. 
Sep 28, 2022 18:09
MUMBAI: Multi-game platform Games24x7 has strengthened its partnership with the Hemkunt Foundation with the joining of its co-founder and co-CEO Bhavin Pandya on the advisory board of the philanthropic organization.
Sep 28, 2022 18:09
NEW DELHI: Marking its eight-year anniversary, poker platform PokerBaazi has launched "The Greatest of All Tournaments" (GOAT).  The tournament comes with a prize money of 7 crore and is going to be India’s largest ever single poker tournament. The satellite tournaments (daily qualifiers) are scheduled to commence from October 1 with the main tournament starting from 30th October.
Sep 27, 2022 15:09
SINGAPORE: Toyota Motor Asia Pacific (TMAP) has extended its partnership with dentsu Singapore and ONE Esports, a subsidiary of Group ONE Holdings (ONE), for the third year running to present the ‘TOYOTA GAZOO Racing (TGR) GT Cup ASIA 2022’. 
Sep 13, 2022 22:09
INDORE: The Madhya Pradesh High Court has dismissed a public interest litigation (PIL) seeking a ban on the promotion of online gaming apps by cricketers M S Dhoni, Virat Kohli and Rohit Sharma and Bollywood superstar Shah Rukh Khan.  Online gaming is "not banned or prohibited" in the state and whether to play these mobile-based games or not was a matter of "self-restriction", the court ruled.
Sep 09, 2022 11:09
NEW YORK: The Women’s National Basketball Association (WNBA) and FanDuel announced a multiyear partnership extension Thursday, making FanDuel an Official Sportsbook Partner and Official Daily Fantasy Partner of the WNBA. 
Sep 07, 2022 19:09
MUMBAI: Virat Kohli-backed mobile and skill gaming platform MPL has launched a Bug Bounty program with the aim of strengthening the security of the users and continuing to provide a safe and fair gameplay environment. 
Sep 07, 2022 18:09
NEW DELHI: Newly launched fantasy gaming app Super4 Wednesday announced young Indian leg break bowler Ravi Bishnoi as its brand face.  Super4 recently raised Rs 10 crore in its seed funding round. The Super4 application allows fans and enthusiasts to also play different games like cricket, quizzes, etc. 
Sep 02, 2022 17:09
MUMBAI: Gaming content & marketing firm Trinity Gaming India Friday announced the launch of a talent hunt and gamer onboarding program called ‘NEXT LEVEL’ in partnership with Facebook Gaming. 
Sep 02, 2022 17:09
NEW DELHI:, India's biggest poker platform, Friday announced the launch of two new brand films in continuation to the “You Hold the Cards” campaign.