Sponsorship

COLOGNE: The Central European division of Universal Music Group (UMG) have announced a multi-year partnership with ESL Gaming, the world’s biggest eSports company that will be managed out of UMG’s Berlin headquarters.

The aim of the agreement is to exclusively help Universal discover and promote new artists through ESL’s global tournaments and channels. In an industry first, UMG will partner with ESL to create the ultimate destination for gaming and music fans alike to experience the official soundtrack of the world’s esports leagues and tournaments. 

Jul 23, 2021 19:07
MUMBAI: Bridgestone India’s four year-long running association with the Inspire Institute of Sport (IIS), Karnataka established a comprehensive Track & Field Program at the institute in Bellary to help talented Indian athletes achieve their dreams of representing the nation at the highest levels of international sport.
Jul 23, 2021 17:07
LAUSANNE: After 12 years and 22 editions away from the Olympic Games, Swiss watchmaker Omega is once again the official timekeeper for the Games. 
Jul 21, 2021 19:07
NEW YORK: Tata Consultancy Services (TCS) (BSE: 532540, NSE: TCS), a leading global IT services, consulting, and business solutions organization, announced that it has signed an eight-year contract with New York Road Runners (NYRR) to extend its title and technology sponsorship of the TCS New York City Marathon through 2029.
Jul 21, 2021 18:07
MUMBAI: Sony Sports channels, the official destination for the Olympic Games Tokyo 2020, announces their live wraparound studio show SPORTS EXTRAAA and the eminent line-up of panelists and guests who will engage audiences across India with their expert insights and analysis as well as rally up support for our Indian athletes at the Olympic Games Tokyo 2020. 
Jul 21, 2021 17:07
NEW YORK, NY: IMG’s tennis representation business and TATΟΪ Club, one of the most exclusive Private Members Clubs in Europe, announced Tuesday ‘IMG Future Stars Invitational Tournament’, a weeklong event for the next generation of tennis talent, coaches, and their families, to learn, play against the best from across the globe, and bring this young community together like never before. 
Jul 20, 2021 18:07
NEW DELHI: Entrepreneur Raj Kundra, currently in the custody of the Mumbai police for allegedly producing and broadcasting pornographic films online, Tuesday announced the launch of a media agency - ClearCom Media.  ClearCom Media will be operating in the cinema advertising, events, digital marketing, influencer marketing, event PR and in-film branding space, an official release states. 
Jul 20, 2021 16:07
MUMBAI: SonyLiv, the premium VoD service from Sony Pictures Networks India (SPN) and host Indian broadcaster of India’s ongoing tour of Sri Lanka, is showcasing the series live across six different languages - Hindi, English, Tamil, Telugu, Malayalam, and Bengali. The series, which began on July 18 and runs through till July 29, comprises three ODIs and three T20s.   
Jul 19, 2021 16:07
MUMBAI: Anil Jayaraj, Star India executive vice-president Ad Sales, has reportedly quit the network after a stint of 6.5 years.  Jayaraj will be replaced by Anoop Govindan, currently senior vice-president & national advertising sales head, Star Sports, exchange4media reports.
Jul 19, 2021 14:07
CHENNAI: The Tamil Nadu Premier League (TNPL) has financial conglomerate Shriram Capital Ltd and RKSV Securities Pvt. Ltd-owned digital investment platform Upstox as official partners.
Jul 19, 2021 12:07
BENGALURU: ITW MWORX, ad sales partner for DD Sports, has closed on-air sponsor deals with 11 brands for India's tour to Sri Lanka, which kicked off Sunday in Colombo with the first ODI witness to the visitors winning the game at a canter.