AIGLE, Switzerland: A new dawn for track cycling begins in Hong Kong this week with the first round of the 2021 Tissot UCI Track Cycling Nations Cup (13-16 May).
May 04, 2021 08:05
NEW YORK: The Women’s National Basketball Association (WNBA) announced Monday that Google will become a WNBA Changemaker through a new multiyear partnership that will drive engagement during many key moments throughout the year. As part of the partnership, Google will serve as presenting partner of the WNBA Playoffs and as an associate partner of WNBA All-Star on ESPN and the WNBA Commissioner’s Cup.
Apr 06, 2021 16:04
THE SACRAMENTO KINGS are set to become the first major sports franchise to offer a bitcoin payment option to all players and staff, team chairman Vivek Ranadivé said on Clubhouse on Monday.
Mar 30, 2021 17:03
DAKAR, Senegal: The Basketball Africa League (BAL) Tuesday announced that the league’s historic inaugural season will tip off Sunday, May 16 at the Kigali Arena in Kigali, Rwanda, with 12 teams from across Africa competing in the new professional league.
Mar 22, 2021 17:03
MUMBAI: NBA Academy India graduate Harshwardhan Tomar has signed with KEBA Preparatory School in Cincinnati, Ohio, becoming the fifth NBA Academy India male student-athlete to commit to a high school or college basketball program in the US.
Mar 16, 2021 17:03
NEW YORK: In celebration of Women’s History Month, the Women’s National Basketball Association (WNBA) Monday announced plans for the league’s landmark 25th season, which include a new campaign, Count It, and a distinguishing and purposeful 25th season logo. In a related development, Wilson Sporting Goods Co., in partnership with the WNBA, unveiled the league’s new official game ball.
Mar 03, 2021 17:03
TORONTO: Canada Goose Tuesday announced a multiyear partnership with the National Basketball Association (NBA) that makes the winter clothing manufacturer the Outerwear Partner of NBA All-Star.
Mar 02, 2021 14:03
NEW YORK: The National Basketball Association and PepsiCo have reached a multi-year extension on their long-running marketing partnership, continuing as the official soft drink and chip of the NBA, Women’s National Basketball Association and G-League. The partnership between the food and beverages giant and the NBA has been running since the 2015-16 season.
Feb 26, 2021 17:02
COGNAC, FRANCE: Hennessy, the world’s best-selling cognac, and the National Basketball Association (NBA) Thursday announced a global expansion of their partnership, making Hennessy the “Official Spirit of the NBA” worldwide.
Feb 25, 2021 15:02
STAMFORD, Conn.: JBL Wednesday welcomed new talent to its growing roster of NBA players and teams. Continuing to cultivate the brand’s long-standing relationship with basketball, JBL has identified players who bring the most to their game to create dynamic partnerships that elevate the consumer experience by intersecting sports, music, culture and gaming.
Feb 25, 2021 10:02
MIES (Switzerland): FIBA, the International Basketball Federation, has announced a multi-year collaboration with Twitch to bring more basketball content to the Amazon-owned online streaming platform.