IPL

Disney Star has achieved a cumulative reach of 475 million viewers accompanied by 245 billion minutes of total watch time, a growth of 18% in consumption compared to the previous edition, according to the latest data released by BARC.

The broadcaster has also recorded a growth of 5% on TV reach for live broadcast compared to the previous highest recorded in 2019. Disney Star also witnessed a growth of 19% in TVR for the first 34 matches compared to the previous edition.

Apr 02, 2024 19:04
NEW DELHI: Travel tech platform EaseMyTrip.com is the Official Travel and Experience Partner with Royals Sports Group-owned franchise Rajasthan Royals for the ongoing 2024 season.
Apr 02, 2024 19:04
Goldi Solar announces its partnership with Mumbai Indians, five-time champions, as their Official Partner and Official Solar Energy Partner for the season.
Apr 01, 2024 19:04
SOTC Travel has collaborated with Mumbai Indians for the ongoing T20 cricket season as an ‘official partner’. As part of this association, SOTC would have the rights to use imagery of Mumbai Indians’ players.
Apr 01, 2024 19:04
Bisleri International on Monday said it has inked agreements with five IPL teams as official hydration partner. These teams include Delhi Capitals, Gujarat Titans, Mumbai Indians, Rajasthan Royals and Royal Challengers Bengaluru.
Apr 01, 2024 18:04
Sports brand PUMA India has released a campaign with partner Delhi Capitals’ players - Rishabh Pant, Ishant Sharma and Yash Dhull - to engage with the team’s fanbase.
Mar 28, 2024 18:03
The 17th edition of the TATA Indian Premier League opened to blockbuster viewership numbers, with 16.8 crore (168 million) unique viewers tuning in to watch the season’s first game between Chennai Super Kings and Royal Challengers Bengaluru on March 22, Disney Star, the tournament’s official broadcaster stated on Thursday.
Mar 28, 2024 18:03
Excitel Broadband, a home internet start-up has reached the grounds of IPL 2024. It has partnered with Jio Cinema to launch a new campaign Speed ka Man of the Match during the Man of the Match award presentation for IPL 2024.
Mar 28, 2024 18:03
Duroflex, a sleep solutions provider, announces its partnership with the Royal Challengers Bengaluru for the ongoing IPL T20 season 2024 as its official sleep partner. Drawing upon their expertise in sleep science, Duroflex is dedicated to empowering players for optimum recovery by providing them with innovative sleep technology, ensuring ideal rest.
Mar 28, 2024 18:03
Movado, the iconic Swiss watchmaker renowned for its modern design and innovative spirit since 1881, Thursday announces a new partnership with the Rajasthan Royals.  Through this collaboration, Movado becomes the Official Time Partner of the Rajasthan Royals for the IPL 2024 season.
Mar 27, 2024 21:03
MUMBAI: RISE Worldwide, India’s leading Sports & Event Management company, has successfully facilitated multiple marquee deals for the ongoing season of the Indian Premier League (IPL). It has closed team partnerships worth around Rs 300 crore ($36 million) which includes five front-of-jersey deals, capturing an impressive 50% of the coveted inventory for IPL 2024.