Pokémon, a global entertainment brand, has become an official partner of the Mumbai Indians for the 2024 season, in an unexpected tie-up between sports and entertainment. Pikachu, the most well-known and loved Pokémon, has been present at the Pokémon booth in the Wankhede stadium to show support for the team and interact with visitors at the venue.
IPL
Apr 18, 2024 20:04
Svish, a D2C brand in men’s grooming and hygiene, announces its collaboration with Indian cricketer Shikhar Dhawan.
Dhawan is investing in Svish and also assuming the role of brand ambassador, to bring in a unique blend of passion and influence to the brand's journey ahead.
Apr 17, 2024 19:04
MUMBAI: With the Tata Indian Premier League 2024 extravaganza off to a flying start, an Ipsos IndiaBus pan India IPL Survey shows at least 1 in 2 urban Indians polled (53%) claim to be following the IPL.
The Men’s T-20 annual sporting event in its 17th year, has a run of about 60 days, making it a highly engaging event for cricket lovers.
Apr 16, 2024 18:04
MUMBAI: The marquee fixture between Mumbai Indians and Chennai Super Kings on April 14th, that was lit by MS Dhoni’s last over cameo and blistering ton by Rohit Sharma, logged over 715 million views, JioCinema - official streaming platform for the TATA IPL - declared Tuesday.
Apr 16, 2024 18:04
In what could well be described as a "googly thrown from left field", tennis legend Mahesh Bhupathi has urged the Board of Control for Cricket in India to give the boot to United Spirits Limited, owners of the Royal Challengers Bangalore franchise in the Indian Premier League, and get them replaced. Why?
Apr 15, 2024 20:04
Global buyout firm CVC Capital Partners, the owner of IPL franchise Gujarat Titans, Monday announced plans to launch an initial public offering "in the coming weeks" and list on Euronext Amsterdam.
The IPO is expected to raise a minimum of €1.25 billion, with €250m coming from a mix of new shares as well as the sale of shares by existing shareholders.
Apr 12, 2024 20:04
MUMBAI: More than 400 million viewers tuned in for the live TV broadcast of the first 18 matches of Indian Premier League 2024 on Disney Star network, marking the highest-ever cumulative reach for the live broadcast of 18 matches, the IPL TV rights holder, referencing BARC data, announced Friday.
The broadcaster has also recorded 123.8 billion minutes of watch time, a growth of 15% compared to 2023 edition.
Apr 12, 2024 19:04
MUMBAI: TAM Sports has released the TAM Sports - IPL 17 Advertising Update 3, which has analysed data from the first 23 games of this year's 17th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 16.
Apr 12, 2024 19:04
JAIPUR: Royals Sports Group-owned IPL franchise Rajasthan Royals introduced a matchday viewing experience for select spectators that features fans having the opportunity to watch the action from a hot air balloon stationed 45 feet above the ground.
Apr 09, 2024 19:04
Meta is collaborating with over 250 content creators, partnering with Star Sports, and teaming up with specific cricket teams to enhance the fan experience during the IPL 2024 season.
The collaboration aims to elevate discussions on Threads and create engaging fan experiences on Instagram and Threads in conjunction with Star Sports and select cricket teams.
Apr 08, 2024 17:04
MUMBAI: TAM Sports has released the TAM Sports - IPL 17 Advertising Update, which has analysed data from the first 15 games of this year's 17th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 16.