Advertising

Mar 07, 2020 18:03
NEW DELHI: Global sports brand PUMA has teamed up with Bollywood Icon Kareen Kapoor Khan as its brand ambassador. With this association, Kareena joins the brand’s roster of dynamic women personalities like Adriana Lima, Selena Gomez, Cara Delevingne, Sara Ali Khan, MC Mary Kom, and Dutee Chand.
Mar 06, 2020 17:03
MUMBAI: Beverage major PepsiCo has roped in 16-year old Indian cricketer Shafali Verma as one of its brand ambassadors for one year, the Economic Times reported quoting sources.  Pepsi will be Shafali's first contract with a major brand. The beverage firm recently signed Bollywood star Salman Khan as its face on a two-year deal.
Mar 05, 2020 16:03
SINGAPORE: Sports rights costs across 11 Asia Pacific markets grew 2.4% in 2019 to reach $5.5 billion in aggregate while sports revenues across TV and online video increased 7.8% in 2019 to reach $5.2 billion in total, according to a new report published Thursday by Media Partners Asia (MPA). 
Mar 04, 2020 17:03
MUMBAI: BharatPe, a fintech company that is pioneering UPI payments and digital lending for offline shop-owners in India, has onboarded 11 Indian national level cricket players as its brand ambassadors.    The players include - Rohit Sharma, KL Rahul, Ravindra Jadeja, Suresh Raina, Jasprit Bumrah, Shreyas Iyer, Prithvi Shaw, Sanju Samson, Mohammed Shami, Yuzvendra Chahal, and Shubhman Gill.
Mar 04, 2020 17:03
SUNNYVALE, CA: Google and Major League Baseball (MLB) Tuesday announced a multi-year collaboration to upgrade MLB’s business processes and support next-level experiences that inspire fans around the world. 
Mar 04, 2020 16:03
LAUSANNE: The International Table Tennis Federation has released details of World Table Tennis, its new in-house commercial vehicle that is tasked with the mandate to drive table tennis forward in the modern era, with innovations to all facets of the global table tennis product.
Feb 26, 2020 16:02
LYON, France: With a little under 500 days to go till the start of UEFA Women’s EURO 2021, which will be held in England, Swiss watch brand Hublot has announced a deal that will see them become an official partner of the tournament and of all UEFA women’s football competitions.
Feb 25, 2020 15:02
MUMBAI: The consumer products division of Piramal Enterprises has announced its association with the former captain of the Indian cricket team Sourav Ganguly, as the brand ambassador for ‘Polycrol’, its antacid brand. The Group's diversified portfolio includes presence in industries like healthcare, financial services, glass packaging and real estate.
Feb 24, 2020 17:02
MUMBAI: The VIVO IPL fever caught on early this year with fan expectations and chatter pouring in months ahead of the start of the tournament; triggered further with the announcement of the schedule last week. 
Feb 21, 2020 18:02
LONDON: DAZN Media, the advertising division of sports streaming platform DAZN Group, has launched a new Global Football Package to centralise its football sponsorship offering to brands and take on traditional sports sponsors.