Data Analytics

MUMBAI: TAM Sports has released the TAM Sports - IPL 17 Advertising Update 7, which has analysed data from 55 games of this year's 17th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 16.

Mar 03, 2021 18:03
NEW YORK: AWS has announced that the PGA Tour has selected AWS as the Official Cloud Provider of the Tour.
Mar 03, 2021 15:03
MUMBAI: Kantar has announced the appointment of Deepender Rana as general manager for the Insights Division (formerly Kantar IMRB, TNS and Millward Brown) in the South Asia region. 
Mar 02, 2021 17:03
BASEL, Switzerland: More than 60% of greenkeepers, PGA Professionals and club managers have experienced increased work-related mental health problems in the past year, a new survey by Syngenta has found. Of these, nearly two-thirds (64%) said they had felt anxious or worried, 57% said they experienced sleep problems and 43% said they had felt depressed with a continuous low mood.
Feb 25, 2021 18:02
LONDON: Data company YouGov has appointed Hideyuki (Andy) Hata as senior strategic advisor, YouGov Sport, based in Japan. In the newly created role, Hata will establish the commercial operations of YouGov’s sports division in Tokyo and build the company’s presence in the wider region, following its affiliate partnership with the Nippon Research Center, Research Live reports.
Feb 24, 2021 12:02
MUMBAI: TAM Sports, the sports research division of TAM Media Research will turn pink starting Wednesday (24th Feb) afternoon, commemorating the pink ball Test Match between India and England in Ahmedabad, Gujarat.
Feb 23, 2021 15:02
NEW DELHI: The Indian gaming market stands at $930 million today and the industry is predicted to soon grow bigger than the music, movie and television industries put together, according to a report by the Internet and Mobile Association of India (IAMAI) and Ikigai Law, titled ‘Unpacking a Billion Dollar Industry: Digital Sports & Games in India’. 
Feb 19, 2021 18:02
MUMBAI: The first Test of the India-England series witnessed a viewership with 3.8 million average minute audience (AMA). The first Test also delivered the highest opening day reach since 2019 as 26 million fans celebrated the return of cricket to home soil after 330 days, a media release said.
Feb 16, 2021 17:02
LONDON: Sportradar Integrity Services – the leading global supplier of sports integrity solutions – Tuesday announced the launch of the Universal Fraud Detection System (UFDS).  Evolving from its current bet monitoring service, the UFDS will be funded by Sportradar and offered free of charge to any sports federation, or league worldwide, and will be made available in October. 
Feb 16, 2021 15:02
MUMBAI: The Indian advertising industry is expected to see recovery in 2021 with ad investments estimated to reach Rs 80,123 crore (Rs 801.230 billion), which is a 23.2% growth over 2020 and 3.35% growth over 2019 ad expenditure of Rs 82,9040 crore (Rs 829.040 billion). These are the findings of the 2021 edition of the GroupM futures report ‘This Year, Next Year’ (TYNY).
Feb 15, 2021 17:02
MUMBAI: Irony Inc. has announced a partnership with Esports Charts in which the Indian esports company will represent Esports Charts and Streams Charts in India.