NEW YORK: Nielsen is launching a global, connected online platform to provide sports properties, sponsor brands and event organizers with a comprehensive view of fans' interests, media consumption behaviors, brand attitudes and purchasing habits from around the world.
At launch, Nielsen Fan Insights will cover India, US, UK,…
MUMBAI: Japanese sport performance brand ASICS has unveiled its contemporary expression of its founding vision by launching the 'I MOVE ME' campaign in India Hindi film star Tiger Shroff.
'I MOVE ME' is a modern retelling of the global campaign that aims at inspiring everyone to be healthy, happy and energized through sport,…
LONDON: Snooker fans in India will be able to watch many of the big events free on Facebook Live this season, World Snooker announced Thursday.
For the first time, extensive live coverage of a wide range of events on the World Snooker Tour will be available in India.
The Facebook Live coverage starts with the 19.com…
MUMBAI: The 2nd edition of the Tennis Premiere League will be hosting its talent day at Maharashtra State Lawn Tennis Association, Cooperage on the 23rd of October.
The talent day is a part of a 4-city talent hunt in which the organisers will select the best of talent in the boys U-14 and girls U-18 category who will get a…
MUMBAI: The Board of Control for Cricket in India (BCCI), the world’s richest cricket body, is worth of Rs 119.1676 billion, according to the audited accounts and balance sheet for the 2017-18 fiscal, accessed by Outlook magazine.
The bulk of revenues came from its media rights deals with Sony Pictures Networks India for the…
MUMBAI: The All India Football Federation (AIFF) will unveil the future roadmap for Indian domestic football on October 14th at the Asian Football Confederation (AFC) headquarters in Kuala Lumpur, multiple reports confirmed Thursday.
MUMBAI: Mrs Nita Ambani, chairperson of Reliance Foundation, will have the honour of presenting the ceremonial ‘Match Ball’ to NBA officials on Friday ahead of the Indiana Pacers vs Sacramento Kings pre-season game.
The ceremonial match ball handover is a mark of welcoming the NBA to India for their first ever NBA game in the…
MUNICH: Former Formula 1 world champion Nico Rosberg is now brand ambassador for Kempinski Hotels.
The contract with the motor sport star was signed with Martin R Smura, chief executive officer of Kempinski Hotels and chairman of the management board, during a ceremony Monday at Munich's Hotel Vier Jahreszeiten Kempinski.
MUMBAI: Season 7 of VIVO Pro Kabaddi League has proven to be the toughest, with the table of standings looking different every week. The fans of the contending teams mirror the same emotions of joy and despair as the fortunes of their favourite teams continue to swing. Frontrunners of Season 7 of VIVO Pro Kabaddi League Dabang Delhi…
MUMBAI: Former World Champion boxer Sarita Devi has joined a list of elite athletes who are being supported by Fast&Up, India’s leading sports and active nutrition brand, in their quest for sporting excellence.