News

Apr 23, 2024 21:04

Sports, digital to drive Viacom18 revenue for 'foreseeable future'

Revenues at Viacom18, the media arm of Mukesh Ambani’s Reliance Industries Limited (RIL), grew by 49% for the 2023-24 financial year on the back of sports and news. The company’s revenues reached Rs 10,826 crore ($1.3 billion) in FY24 as compared to Rs 7,266 crore ($872m) in FY23. 

Per the company’s statement, sports was the…

Apr 23, 2024 21:04

Banijay Asia, Sporting Beyond announce strategic partnership

Deepak Dhar’s Banijay Asia (a joint venture between him and Banijay), and Ravi Shastri’s Sporting Beyond (founded by Ravi Shastri and Jaiveer Panwar), have announced a strategic partnership aimed at redefining the landscape of cricket entertainment through content and live events. This collaboration is set to explore innovative ways…

Apr 23, 2024 21:04

Nole is Laureus world sportsman; Spanish women among top winners

Novak Djokovic, Aitana Bonmatí, Jude Bellingham and Simone Biles were among the big winners in Madrid on Sunday night, as Spain was at the centre of world sport with an unrivalled collection of sport’s greatest talents celebrating the 2024 Laureus World Sports Awards.

On an unforgettable evening at the historic Palacio de…

Apr 23, 2024 21:04

Legends names Dan Levy as new chief executive

Global premium experiences brand Legends has appointed Dan Levy as its new chief executive. The development follows the veteran tech executive's induction in early March to the company's board of directors and being named interim president.

In addition, erstwhile Legends CEO Shervin Mirhashemi will become the firm’s vice chair…

Apr 23, 2024 20:04

KKR & Meer Foundation present 7th edition of Knight Golf

KOLKATA: Kolkata Knight Riders (KKR) and Meer Foundation concluded another successful edition of Knight Golf, the annual charity event dedicated to fostering the growth of young talent and empowering marginalized communities in West Bengal. 

The event held Monday (April 22nd), at The Royal Calcutta Golf Club (RCGC), reaffirms…

Apr 23, 2024 20:04

Games24x7 Foundation expands its Wheels of Change initiative

Games24x7 Foundation, a not-for-profit arm of Games24x7, India's most user-centric, scientific, and innovative online skill-gaming platform, today announced expansion of its flagship program, ‘Wheels of Change’, by offering aspiring children a unique opportunity to witness the thrill of a cricket match, fostering a spirit of…

Apr 23, 2024 20:04

Bachpan Play School & AHPS onboard Saina Nehwal as ambassador

NEW DELHI: Educational chains Bachpan Play School and Academic Heights Public School (AHPS), have announced the onboarding of badminton legend Saina Nehwal as their brand ambassador. 

The partnership marks a milestone for Bachpan Play School and AHPS.

Apr 23, 2024 20:04

Marketing agency Sociapa wins digital mandate for Tennishub

Marketing agency Sociapa has secured the digital mandate for Tennishub, an online tennis marketplace. 

Per the agency, this partnership marks a significant milestone in Sociapa's journey towards enhancing digital footprints across diverse industries.

Tennishub is a one-stop shop for tennis enthusiasts, offering top-…

Apr 22, 2024 21:04

rEvolution wins AoR mandate for ICC Men's T20 World Cup 2024

CHICAGO: Sports marketing agency rEvolution announced Monday its appointment as the Agency of Record (AOR) to support the "public relations and marketing activation efforts" for the ICC Men's T20 World Cup 2024. 

rEvolution will deliver a transatlantic effort comprised of integrated sports marketing experts across its Chicago…

Apr 22, 2024 20:04

foundit appointed official talent partner of BWF

BENGALURU: Head hunting platform foundit (formerly Monster APAC & the Middle East), Monday announced its partnership with the Badminton World Federation (BWF). 

This strategic collaboration aims to amplify foundit’s brand presence while championing the spirit of excellence embodied by badminton players worldwide.