Advertising

Feb 15, 2018 14:02
HYDERABAD: Zaggle, a payments and group dining company, has appointed all-rounder Hardik Pandya as its brand ambassador, it was announced on Wednesday. With this association, Pandya will be endorsing Zaggle's consumer and corporate offerings which include group dining deals, corporate cards and rewards & loyalty systems.
Feb 14, 2018 15:02
MUMBAI: GroupM, the media investment group of WPP, Tuesday announced its advertising expenditure (adex) forecasts for 2018.  
Feb 13, 2018 13:02
LONDON: WPP announced Monday that its wholly-owned global media investment group, GroupM, has agreed to acquire a majority stake in The Glitch, a digitally-led creative agency.
Feb 13, 2018 13:02
MILAN: Seven-time European football champions AC Milan on Monday announced a long-term partnership with Puma which will be effective from July 1. Puma will become the official partner of AC Milan and will serve as the global technical supplier and official licensing partner of the Italian football giant.
Feb 10, 2018 16:02
KOCHI: The Muthoot Group has announced its association with Indian Premier League (IPL) as the principal team partner of Chennai Super Kings (CSK). As a part of this association, all CSK player jerseys will carry The Muthoot Group`s logo on the front. The company has inked a three-year deal with CSK.
Feb 10, 2018 16:02
MUMBAI: Bata, the European footwear major and India’s leading footwear brand, announced its association with Smriti Mandhana, the opening batsman of Indian Women’s Cricket Team.  Currently on the tour of South Africa as the vice-captain of the ODI squad, Smriti will be the new face of Bata's Power sportwear brand.
Feb 10, 2018 14:02
NEW YORK: Sequential Brands Group, Inc. has announced a multi-year partnership with NBA legend Kevin Garnett as the creative director and global brand ambassador for its basketball brand AND1. 
Feb 08, 2018 13:02
COLOMBO: India-based sports management company ITW Consulting has acquired in-stadia advertising and sponsorship rights from Sri Lanka Cricket (SLC) for its upcoming Nidahas Trophy 2018 tri-series that also features India and Bangladesh. Nidahas Trophy 2018 will include seven International T20’s from 6th – 18th March at Colombo's R Premadasa Stadium in. 
Feb 02, 2018 12:02
It was last September that Star India secured the five-year global media rights to the Indian Premier League with a winning bid of Rs 163.475 billion ($2.55 billion). Just over three months later, in December came the big bang announcement that the Walt Disney Co. had sealed a $52.4-billion all-stock deal to acquire 20th Century Fox and other entertainment and sports assets from Rupert Murdoch's empire.  
Jan 29, 2018 13:01
GENEVA: Swiss watch brand Anonimo has added to its portfolio of motorsport partnerships with a new multi-year agreement as the official timekeeper of the FIA World Rally Championship starting with the 2018 season, which kicked off last weekend with the legendary Monte-Carlo rally, the first of 13 rounds this year (see below for full calendar).