Advertising

Apr 09, 2019 16:04
CHICAGO: Gatorade, the world's No.1 sports drink, has premiered its 2019 international campaign "Make Them Sweat," which features five-time Ballon d'Or winner and four-time UEFA Champions League winner, Leo Messi, and Manchester City FC star forward, Gabriel Jesus.
Apr 04, 2019 15:04
MUMBAI: Star India’s video streaming platform Hotstar is bringing #KoiYaarNahiFar, an exciting story about the VIVO IPL 2019 campaign. #KoiYaarNahiFar has been conceptualized and created by the DDB Mudra Group.
Apr 04, 2019 15:04
BENGALURU: Royal Challenge Sports Drink has launched #ChallengeAccepted, a campaign that challenges gender-based stereotypes in cricket and spotlights a world of equality that will lead to a better tomorrow both on and off the field.
Apr 04, 2019 14:04
MUMBAI: Overall sports sponsorship in India saw a healthy growth of 12% in 2018 as against 14.1% in 2017, a report released by ESP properties - the entertainment and sports division of GroupM - avers. Sports advertising grew to Rs 77.62 billion.
Apr 01, 2019 14:04
MUMBAI: Navneet Education’s youth stationery brand, Youva, is releasing its new television commercial (TVC) starring brand ambassador Prithvi Shaw. The Youva campaign marks first TVC with the young batting prodigy, going on air in 2019.
Mar 28, 2019 13:03
PolicyX MUMBAI: PolicyX.com, an online insurance web aggregator confirmed Tuesday that former Indian batsman Virender Sehwag will be its new brand ambassador.
Mar 28, 2019 12:03
MUMBAI: The official fantasy cricket partner of the IPL 2019, Dream11 recently launched its integrated marketing campaign ‘Ye Game Hai Mahaan’.
Mar 28, 2019 11:03
MUMBAI: The World Federation of Advertisers (WFA) announced Tuesday a new leadership team by electing Mastercard CMO Raja Rajamannar as its new president till 2021. He will be given the option to extend for another two years at the end of his original tenure.
Mar 26, 2019 13:03
BENGALURU: Global marketing agency Lowe Lintas has secured the creative mandate rights for Cricbuzz, the Times-owned cricket-exclusive website and app. The Bangalore office of the agency will handle the account as Cricbuzz’s headquarters are in the southern city.
Mar 26, 2019 11:03
MUMBAI: Global professional networking platform LinkedIn has made live its #InItTogether promotional campaign on television during the IPL 2019 for the second year in a row during the cash-rich competition.