Data Analytics

MUMBAI: TAM Sports has released the TAM Sports - IPL 17 Advertising Update 8, which has analysed data from 64 games of this year's 17th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 16.

Apr 13, 2022 18:04
MUMBAI: Media consulting firm Ormax Media Wednesday released its research report on the sports category, titled "We, The Sports Fans of India".  The report is the outcome of a consumer research conducted over the six-month period between July and December 2021. The research is based on a sample size of 12,000 people across urban and rural India. 
Apr 13, 2022 05:04
ST. GALLEN, Switzerland: Sports technology company Sportradar Tuesday announced the acquisition of Vaix Limited, which develops Artificial Intelligence (AI) solutions specifically designed for the iGaming industry. 
Apr 11, 2022 20:04
MUMBAI: TAM Sports has released the TAM AdEx Sports - IPL 15 Advertising Report, which has analysed data from the first 13 games of this year's 15th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 14.
Apr 07, 2022 17:04
LAUSANNE: The International Olympic Committee (IOC) and Deloitte Thursday announced a decade-long, five-Games TOP partnership through 2032.  Deloitte will serve as a Worldwide Olympic and Paralympic Partner for the following Games: Paris 2024, the Olympic and Paralympic Winter Games Milano Cortina 2026,  Los Angeles 2028, the Olympic and Paralympic Winter Games 2030 and Brisbane 2032.
Apr 07, 2022 17:04
NEW DELHI: In a bid to tap on the massive interest in NFT and gaming in India, game streaming and eSports platform Rooter has announced its partnership with the India arm of Yield Guild Games (YGG), IndiGG. 
Apr 06, 2022 00:04
MUMBAI: TAM Sports has released the TAM AdEx Sports - IPL 15 Advertising Report, which has analysed data from the first 5 games of this year's 15th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 14.
Mar 31, 2022 10:03
NEW YORK: Nielsen Holdings plc Tuesday announced that it has entered into a definitive agreement to be acquired by a private equity consortium led by Evergreen Coast Capital Corporation, an affiliate of Elliott Investment Management L.P., and Brookfield Business Partners L.P.
Mar 29, 2022 18:03
MUMBAI: Havas Media Group India has partnered with YouGov, a global research and analytics agency, for its syndicated study ‘Hi-Cricket’ that helps advertisers measure the impact of their ads during the Indian Premier League (IPL) 2022. Hi-Cricket is the flagship property of Havas Sports & Entertainment. 
Mar 29, 2022 13:03
LONDON: Think and Learn (Byju’s) and Tencent have emerged as the most active media and telecom (TMT) companies across the global merger and acquisition (M&A) market during 2021.   They acquired six and four TMT companies (in deals with a disclosed value ≥ $50m), respectively, reveals GlobalData, a leading data and analytics company.
Mar 25, 2022 20:03
MUMBAI: Shashi Sinha, chief executive officer at IPG Mediabrands India, has been unanimously elected as the new chairman of the Broadcast Audience Research Council by the BARC India board following its meeting held here Friday.