Data Analytics

IPL viewership on Disney Star up 18% at 475m after 34 matches

Last updated : Apr 29, 2024 20:04
thomas1
Apr 26, 2024 20:04

Disney Star has achieved a cumulative reach of 475 million viewers accompanied by 245 billion minutes of total watch time, a growth of 18% in consumption compared to the previous edition, according to the latest data released by BARC.

The broadcaster has also recorded a growth of 5% on TV reach for live broadcast compared to the previous highest recorded in 2019. Disney Star also witnessed a growth of 19% in TVR for the first 34 matches compared to the previous edition.

Mar 23, 2020 18:03
Sports Generic
Only 36% Indians participate in any kind of sport: study
THREE QUARTERS OF Indians think sport is important in their lives but just 36% participate in any kind of sport or physical activity, according to a BBC research study.
Mar 21, 2020 15:03
AI model simulates what could have been during NCAA tourney
CHICAGO: For the first time since its creation in 1939, the NCAA Division I Men’s Basketball Tournament will not be played on the court.  Over the next few weeks, leading sports tech firm Stats Perform will leverage its AI capabilities and deep data to simulate all the action, including the upsets and Cinderella stories.
Mar 12, 2020 17:03
F1 teams with Sportradar to launch live in-race betting
LONDON: As the 2020 Formula 1 season gets underway in Melbourne this weekend, Sportradar is expanding its F1 betting offering with the introduction of new, live in-race betting markets. 
Mar 12, 2020 14:03
ESP Properties logo
India sports sponsorship up 17% in 2019: ESP Properties
NEW Delhi: ESP Properties - the entertainment and sports division of GroupM India - has released the 2020 report on sports sponsorship in India. Overall growth in sports sponsorship was at a healthy 17%, where the sports sponsorship industry crossed the Rs 90 billion mark in 2019.
Feb 21, 2020 16:02
Nielsen announces 2 top management appointments
MUMBAI: Nielsen has announced the following appointments: Sean Cohan, a media industry and A+E veteran, joins the company as chief growth officer and president, international.
Feb 13, 2020 19:02
Dream11 logo
Dream11 3rd among top advertisers in India for 2019: Study
MUMBAI: Leading Indian fantasy sports platform Dream 11 has been ranked at number three behind Hindustan Unilever Ltd and Amazon Online India (in that order), according to the Pitch Madison Advertising Report 2020, which lists the top 50 advertisers of India for the year 2019 based on approximate ad spends. 
Feb 08, 2020 17:02
Wi-Fi usage surges at Super Bowl For 7th yr running
SAN JOSE, Calif.: Signaling technology's massive presence in sports, a record 26.42 terabytes of data was transferred within the stadium during Super Bowl LIV in Miami — an increase of 9.9% from last year's NFL championship game, despite being held at a smaller-capacity stadium with nearly 10,000 fewer fans. 
Feb 04, 2020 15:02
5G will be a boon for in-play betting at sports events: Study
LONDON: Paysafe, a leading specialised payments platform, has unveiled international research into the impact of 5G on mobile sports betting in the US, UK and Germany.
Jan 30, 2020 18:01
Tokyo 2020 logo
Tokyo 2020 drives record global spnsrship; IPL hit $48m in '19: Study
LONDON: Global ad spend on sports sponsorships is predicted to total $48.4 billion this year, up 5% and the strongest rise in a decade, according to a new report from marketing intelligence firm WARC.  Sports Sponsorship Investment, the latest global advertising trends report from WARC Data, notes how recent market growth has been buoyed by record investment ahead of the 2020 Tokyo Olympics. 
Jan 25, 2020 17:01
AFC extends partnership with Sportradar
KUALA LUMPUR: The Asian Football Confederation has renewed its long-standing partnership with sports data company Sportradar that will last through to the AFC Asian Cup China 2023. Under the terms of the agreement, Sportradar will continue to support the AFC Integrity Unit with the Intelligence and Investigation Services (I&I), which has helped combat match-fixing across the region.    
Subscribe to Data Analytics