Business Intelligence

Sony, Natekar Sports to invest $10m+ in World Pickleball League

Last updated : May 10, 2024 19:05
SportzPower Team
May 09, 2024 21:05

MUMBAI: India’s growing reputation as a potential racquet sports hub is all set to get a massive boost with the launch of the World Pickleball League (WPBL), the first-ever professional pickleball league, envisaged by Natekar Sports and Gaming (NSG) and Sony Entertainment Talent Ventures India (SETVI).

NSG, is a company promoted by ‘former Davis Cup star and Arjuna Awardee Gaurav Natekar and his wife, ‘Arati Ponnappa Natekar, also a former India #1 in Tennis. SETVI is a joint venture between Sony Music Entertainment and Sony Pictures Entertainment.

Jun 01, 2019 19:06
City Football Group logo
Valuation agreed, City investment in Mumbai City set to close
MUMBAI: It was on May 8 that SportzPower first broke the news that in-principal agreement on the quantum of stake that City Football Group (CFG), owners of Premier League giants Manchester City FC, will take in Indian Super League franchise Mumbai City FC had been reached.
Jun 01, 2019 18:06
Amarinder oks operationalisation of sports varsity in Patiala
CHANDIGARH: Punjab Chief Minister Amarinder Singh on Saturday gave clearance for the operationalisation of a new sports university in Patiala from September 1 and directed the Department of Higher Education to finalise the admission regulations for the first batch.
Jun 01, 2019 17:06
Cricket generic
US T20 league: Rival challenges Times Group's deal in Denver court
NEW YORK: American Cricket Premier League LLC (ACPL) has filed a lawsuit against the national (USA Cricket) and international (ICC) governing bodies of cricket, challenging the bidding process used by the two organizations to select a partner to launch a professional Twenty20 cricket league in the US.
May 29, 2019 18:05
Flipkart logo
Flipkart launches in-house sports & fitness brand
BENGALURU: Indian e-commerce major Flipkart has announced the launch of Adrenex, its in-house sports and fitness brand, to cater to customers seeking a healthy and active lifestyle. Adrenex has a full catalogue of cricket equipment, along with accessories for other major sports, such as basketball, volleyball and football. The brand is also set soon launch treadmills, Home Gym setups, cycles, and skates.
May 29, 2019 17:05
Mike Tyson takes stake in eSports team
LOS ANGELES: A larger than life legend whose legacy extends well beyond the ring, Mike Tyson has already conquered the physical world of sports: Now, he's getting involved in the virtual one, too. The former world heavyweight champion's company Tyson Ranch (TR) has made a substantial investment in the eSports team Fade 2 Karma (F2K), in a freshly-inked deal announced Tuesday.
May 28, 2019 18:05
Sports Illustrated logo
Meredith sells Sports Illustrated brand for $110m
NEW YORK: Authentic Brands Group (ABG), a global brand development, marketing and entertainment company, Monday announced that it has finalized the purchase of the intellectual property of Sports Illustrated from Meredith Corporation for $110 million. This acquisition adds a new vertical to ABG's growing platform and portfolio, which currently generates over $9.3 billion in global retail sales annually.
May 27, 2019 17:05
BAI president elected Badminton Asia veep
KUALA LUMPUR: Indonesia's Anton Aditya Subowo was re-elected as the President of Badminton Asia on Saturday. As a result, he will continue as the President for another four years.
May 27, 2019 17:05
UTT logo
UTT: Mumbai, Pune franchises see ownership changes
MUMBAI: Ultimate Table Tennis, an initiative by the Vita Dani and Niraj Bajaj co-promoted 11Sports, with the support of Table Tennis Federation of India (TTFI), has seen a change in ownership of the Mumbai and Pune franchises ahead of UTT's third season.
May 26, 2019 19:05
GO SPORT
GO Sport launches its 1st superstore in India; eyes expansion
MUMBAI: Tablez, a leading organized retail group, has partnered with the French global sporting retailer, GO Sport, to open the first sports superstore in India at Seawoods Grand Central Mall, Navi Mumbai. The brand will host a multitude of sports brands under one roof, making it the first multi-sport and multi-brand destination for sports enthusiasts.
May 25, 2019 13:05
Champions League final in Madrid: $137m economic impact
MADRID: The UEFA Champions League final between Tottenham Hotspur and Liverpool at the Wanda Metropolitano Stadium in Madrid will generate an economic impact of 123 million euros ($137 million), of which at least 66 million will be invested in the Spanish capital across sectors like leisure, accommodation, gastronomy and souvenirs, according to a tourism official.
Subscribe to Business Intelligence