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OMEGA adds Neeraj Chopra to sporting ambassador roster

SportzPower Team

May 10, 2024 18:05

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Olympic and world championships gold medal-winning javelin thrower Neeraj Chopra has been roped in as the sporting ambassador of Swiss luxury watches brand OMEGA, which is also the Official Timekeeper for this year's Paris Olympics.

The star Indian athlete was invited to the OMEGA boutique in Doha, ahead of his participation at the first leg of Diamond League on Friday.

Oct 11, 2023 20:10

Toyota named automotive partner of the NFL

PLANO, Texas: Toyota and The National Football League (NFL) jointly announced Tuesday they have entered into a multi-year sponsorship agreement designating Toyota as the Official Automotive Partner of the NFL. With this agreement, Toyota will leverage the year-round NFL calendar as a marketing platform to communicate its brand message to football fans across the U.S.

Oct 10, 2023 14:10

LA28 proposes cricket, squash 3 other add'l sports for inclusion

Five sports have been proposed by the LA28 Organising Committee for inclusion at the Olympic Games in Los Angeles in five years' time, pending approval from the International Olympic Committee (IOC). They are cricket, squash, baseball-softball, flag football (a limited-contact version of American football) and lacrosse.

Oct 05, 2023 19:10

IRONMAN partners Goa govt, Herbalife for IronMan 70.3

PANAJI: IRONMAN, the organisers of long-distance triathlon races around the world, announced their partnership with the Department of Tourism, Government of Goa, and Herbalife India, a premier health and wellness company, for the IRONMAN 70.3 India. The triathlon in Goa is considered one of the world's most significant multi-discipline endurance challenges.

Oct 05, 2023 18:10

Major League Rugby, Legends enter long-term strategic partnership

NEW YORK: Major League Rugby (MLR) and Legends, a global premium experiences company, have announced a long-term partnership to drive commercial revenue and accelerate growth for the North American professional rugby league. Through this comprehensive partnership, Legends will manage global partnerships, digital marketing, and business intelligence to drive fan engagement and optimize revenue generation.

Oct 04, 2023 17:10

IMG to drive Premiership Women’s Rugby digital audience growth

Premiership Women’s Rugby (PWR) has appointed IMG to drive the development of its new digital and content channels strategy.

Sep 28, 2023 19:09

Rugby World Cup 2023 match balls via MatchWornShirt

PARIS: With Rugby World Cup 2023 in full swing, MatchWornShirt will give fans a unique opportunity. Each of the tournament’s 48 matches will be accompanied by an online auction in which members of the public can place bids on the official match-used balls. The collaboration was facilitated by World Rugby’s global master licensee IMG.

Sep 28, 2023 18:09

IMG to manage NFL’s media rights across Asia, Europe

LONDON: IMG Thursday announced it has secured an agreement to exclusively manage the National Football League’s media rights in 30+ international markets across Asia and Europe from 2024.

Sep 26, 2023 19:09

boobydoo announced as sports bra supplier for Bristol Sport

boobydoo has announced its partnership with Bristol Sport, which sees them become the official sports bra supplier for both the Bristol Bears Rugby and Bristol City Football Club – supporting both women’s teams across the 23/24 season.

Sep 25, 2023 19:09

Noise signs Neeraj Chopra as brand ambassador

Noise has onboarded reigning Olympic and world javelin champion Neeraj Chopra as their brand ambassador for smartwatches. The respective journeys of Neeraj Chopra and Noise represent that from humble beginnings come great things if one never stops dreaming, persevering, and embracing the Noise within.

Sep 22, 2023 18:09

JSW Group names Neeraj Chopra as brand ambassador

NEW DELHI: JSW Group, one of India’s fastest growing conglomerates, Friday announced Olympic and World champion Neeraj Chopra as its official brand ambassador, thereby extending an already solid relationship with the javelin ace. Financial terms were not disclosed. The partnership also includes an association with JSW businesses like Steel, Cements, Paints and other Group businesses.

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