Basketball

The NBA has debuted its new campaign, "Playoff Mode. It’s a Thing", which is now streaming across all NBA's social platforms and on the NBA App. 

The campaign premieres on TNT during the 2024 SoFi NBA Play-In Tournament, which tips off with the Los Angeles Lakers taking on the New Orleans Pelicans, followed by the Golden State Warriors visiting the Sacramento Kings, as each team competes to secure a spot in the 2024 NBA Playoffs.

Jul 05, 2019 16:07
BENGALURU: India's software capital has been confirmed as host city of the FIBA Women's Asia Cup 2019, Division A, which will take place here from 24-29 September.
Jul 01, 2019 11:07
NEW YORK: Ten-time NBA all star Kevin Durant shook the league in the opening moments of free agency Sunday night, announcing his signing with the Brooklyn Nets via the Instagram account of his company-owned business channel The Boardroom, on a reported four-year deal.
Jun 13, 2019 16:06
SANTA MONICA, Calif.: Headspace, one of the world’s leading meditation and mindfulness apps; the National Basketball Association (NBA); and the Women’s National Basketball Association (WNBA) have launched “Performance Mindset”, the first co-branded category to ever appear in the Headspace app.
Jun 11, 2019 16:06
BENGALURU: After having hosted the first-ever FIBA Women’s Asia Cup in July 2017, Basketball Federation of India (BFI) may get to host the men's competition in future, FIBA secretary general Andreas Zagklis says. “I do believe that the BFI in the near future could be a real candidate for both men's and women's events at the Asian and also the world level," Zagklis told Deccan Herald here.
Jun 07, 2019 16:06
MUMBAI: The National Basketball Association (NBA) and INOX Leisure Ltd. (INOX), one of India's largest multiplex chains, Thursday announced a marketing partnership to integrate the NBA into select cinemas across Delhi, Hyderabad, Kolkata, Mumbai and Pune.
Jun 06, 2019 17:06
CHANDIGARH: Punjab chief minister Amarinder Singh on Thursday declared the ambition to make the state the country's basketball hub. "Happy to have met with these young players who will be representing India in the @FIBAWC (FIBA Basketball World Cup) 2019 in Amsterdam," he said in a tweet.
Jun 04, 2019 16:06
MUMBAI: The National Basketball Association (NBA) and TikTok, a short video platform, unveiled a unique campaign in India to celebrate the ongoing NBA Finals. The TikTok campaign includes a contest called #DuetWithNBA and will engage with existing fans on the platform app for the entire duration of the 2019 NBA Finals between Golden State Warriors and Toronto Raptors.
May 31, 2019 20:05
MUMBAI: The national finals of the Red Bull Reign - a unique global 3-on-3 basketball tournament - will take place here on June 8. The city qualifiers took place across 12 cities including Chennai, Bengaluru, Ahmedabad, Goa, Hyderabad, Pune, Mumbai, Aizawl, Guwahati, Delhi, Ludhiana and Jaipur.
May 31, 2019 20:05
MUMBAI: The National Basketball Association has announced that the NBA Finals 2019 will be livestreamed for fans in India for the first time on Facebook, Twitter and YouTube.
May 26, 2019 19:05
MUMBAI: Tablez, a leading organized retail group, has partnered with the French global sporting retailer, GO Sport, to open the first sports superstore in India at Seawoods Grand Central Mall, Navi Mumbai. The brand will host a multitude of sports brands under one roof, making it the first multi-sport and multi-brand destination for sports enthusiasts.