Endorsements

The International Cricket Council Wednesday announced Olympic legend Usain Bolt as an ambassador for the upcoming ICC Men’s T20 World Cup, which will be played in the West Indies and USA from 1-29 June.

The announcement comes a few weeks ahead of the start of the biggest cricket carnival spectacle ever that will inspire a new generation of fans. Bolt’s global appeal, alongside his out of this world athletic achievements and ability to transcend boundaries, makes him a perfect fit for the biggest T20 World Cup ever.

Sep 08, 2021 15:09
MUMBAI: Tata AIA Life Insurance Wednesday announced the signing of Olympic Gold medallist Neeraj Chopra on to a multi-year deal as its brand ambassador.  The association also marks the very first brand partnership to be signed by the champion javelin thrower post his historic Olympic win. 
Sep 07, 2021 19:09
NEW DELHI: The Jaquar Foundation, the CSR arm of Jaquar Group, announced their continued support to Sumit Antil, Indian Gold medalist in the javelin throw at the Tokyo 2020 Paralympic Games, for training and equipment for the next Paralympic Games in Paris in 2024.
Aug 30, 2021 13:08
NEW DELHI: MG Motor India aims to deliver a unique voice experience with a personal AI assistant in the upcoming SUV – MG Astor. The British automaker announced that the voice would be powered by none other than Paralympic athlete and Khel Ratna Awardee Dr Deepa Malik.
Aug 26, 2021 13:08
MUMBAI: The Script Room has won the creative mandate for HomeLane’s upcoming campaign with MS Dhoni following a multi-agency pitch.  HomeLane, which deals in home interior design solutions, plans to invest significantly in marketing as it expands its footprint over the next year. The company recently announced its strategic partnership with the wicketkeeper-batsman. 
Aug 26, 2021 13:08
NEW DELHI: Sportswear major adidas has announced Olympic Silver medallist Mirabai Chanu as the face of its 'Stay In Play' campaign as it unveiled its latest product innovation designed to keep more menstruators in sport in a bid to tackle one of the greatest taboos faced by women in sports.
Aug 25, 2021 19:08
MUMBAI: Shyam Steel, one of leading producers and manufacturers of TMT Bars, has appointed Olympic medallists Lovlina Borgohain and Manpreet Singh as brand ambassadors.  As a part of the association, Lovlina and Manpreet will be included in Shyam Steel’s print and digital campaigns pan India.
Aug 20, 2021 12:08
NEW DELHI: Cricket-based digital collectibles platform Rario has added Indian women’s cricket team batter Shafali Verma and Bangladeshi all-rounder Shakib Al Hasan to its partnership roster. 
Aug 20, 2021 10:08
MUMBAI: Sports marketing firm Baseline Ventures have added Indian women's hockey goalkeeper Savita to their talent roster.  The multi-year deal will see Baseline managing all the commercial interests of Savita.
Aug 19, 2021 05:08
NEW DELHI: Indian cricket star Smriti Mandhana and former Team India bowling spearhead Zaheer Khan have exclusively signed up with Rario - the world’s first officially licensed cricket-based digital collectibles platform. 
Aug 19, 2021 05:08
MUMBAI: India international cricketer Ishan Kishan has signed with Rise Worldwide for his global management and marketing representation.