NEW DELHI: Hero Electronix and Hero FinCorp, part of the $10 billion Hero Group, Tuesday announced they would be sponsoring luge athlete Shiva Keshavan at the upcoming PyeongChang Winter Olympics 2018.
Hero Electronix and Hero FinCorp have been supporting Shiva for the last couple of years as he participated and won several medals at international luge championships. His most recent win was a Gold at Asian Luge Championships at Alternberg, Germany in December where he retained his title with a time of 55.60 seconds.