Mumbai, July 7, 2011: eBay India (eBay.in), India’s leading eCommerce marketplace, has announced the charity auction of two popular MAXX Mobile handsets autographed by the Indian cricket team captain and MAXX Mobile brand ambassador Mahendra Singh Dhoni himself. The handsets, on auction, are the MSD7 in a black and orange colour and the M2020 which is golden in color.
The 10 day auction goes live on July 5, 2011 and ends on July 15, 2011. The bidding price of the auction starts at Re. 1. The proceeds from this auction will be forwarded to MS Dhoni Charitable Foundation which aims to reach out to all the sections of the society irrespective of caste, creed or religion and provide them with all kinds of support to excel in cricket.
Mr. Mahendra Singh Dhoni, Founder, Mahendra Singh Dhoni Charitable Foundation says, “I began the foundation with a vision to recognize the talent in the field of cricket at the local level and provide them with the platform to be coached and groomed and to help them make a career for themselves in the field they passionately believe in. We also believe in contributing to the society by hoping to provide these talented and groomed players to the Indian Cricket team.
We are thankful to MAXX Mobiles for supporting us in this initiative and for truly understanding its consumers by developing and auctioning my autographed phones as the passion of cricket resides in all Indians today. I, therefore persuade all the fans to log on and bid generously!
Ms. Deepa Thomas, Head - Pop Culture, eBay India says, “This charity auction by MAXX Mobile in favour of Mahendra Singh Dhoni Foundation provides Dhoni fans an opportunity to get an autographed phone & contribute to a good cause. We encourage all fans to bid for the handsets & get a piece of MS Dhoni.”
Mr. Ajjay Agarwal, Chairman & Managing Director, MAXX Group says, “We at MAXX Mobiles always strive to meet the evolving communication needs of the Indian consumer of the country. And we recognize that a mobile phone has emerged as more than just a communications device! We’re here to present our consumers with a unique phone that they can flaunt! Cricket fanatics can take home a stunning phone autographed by the World Cup Winning Captain of the Indian Cricket Team, Mahendra Singh Dhoni. We will be auctioning 2 models of MAXX Mobiles, the M2020 and the MSD7, both personally signed by the hugely popular youth icon, M.S. Dhoni.
All the proceeds from these auctions will benefit the MS Dhoni Charitable Foundation that supports cause of developing quality sportspersons and promotes domestic cricket in the country.”
So log onto ebay.in/maxxmobiles and start bidding for a good cause.
About eBay India’s Charity Fundraising programme
eBay India Charity Fundraising programme is a special section dedicated to NGOs & Socially Responsible Corporates and enables recognized charities to create awareness, raise funds and also list products for sale to millions of global and Indian users. In India, eBay has raised funds for NGOs through celebrity and high profile listings as well as direct donations. Log on towww.ebay.in/charity to know more.
About eBay India
eBay India (www.eBay.in), India’s leading eCommerce marketplace, is India’s No. 1 online shopping destination where thousands of Indian entrepreneurs list a wide range of products across Technology, Lifestyle, Collectibles and Media categories. eBay India is a 100% subsidiary of eBay Inc.
About MAXX Mobile
MAXX Group is a leading provider of India’s new-age mobile phones and accessories, serving a strong network of customers across the country. MAXX mobiles are indigenously re-engineered with a vision to revolutionize India’s need to communicate with technologically advanced mobile phones at an affordable cost. MAXX offers the latest & widest range of wireless products, accessories & after sales services to customers.
About Mahendra Singh Dhoni Charitable Foundation
The vision of the Mahendra Singh Dhoni Foundation is to identify and nurture the budding talents from the different parts of the country. The foundation aims to reach out to all the sections of the society irrespective of caste, creed or religion and
provide them with all kinds of support to excel in the cricket.
For further information, please contact:
Perfect Relations
Takshila Chheda l [email protected] l 99200 95 751
Vidisha Narayan | [email protected] | 97698 62 665
For further information, please contact:
Deepa Thomas / Mayuri Pal
eBay India
Tel: + 91-22-66690000
Email: [email protected] / [email protected]
www.eBay.in/mediacentre
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