VisitBritain

LONDON: New research from VisitBritain shows the power of the Premier League in driving inbound tourism amongst overseas football fans, with more than three-quarters of those surveyed intending to visit the UK during the next two years.

Football is the number one sporting draw for international tourists to the UK with more than 800,000 international visitors going to a football match annually, spending £684 million during their time in the country.