Himalaya and Royal Challengers Bangalore Women's Cricket have united for #TakeMySpot. The campaign features the cricketing prowess of Smriti Mandhana, Shreyanka Patil, Richa Ghosh, and the comedic flair of Danish Sait.
The campaign was conceptualised by the creative minds at 82.5 Communications, Bengaluru. In the teaser film, the cricket stars sport stylish caps branded with the hashtag, #TakeMySpot. Danish Sait, with his trademark wit, raises eyebrows by questioning why these talented players would be willing to give up their spots. What's the game plan?
The reveal phase unveils the new player: Himalaya Dark Spot Clearing Turmeric Face Wash. So, it's not about giving up their spots on the team; it's about bidding farewell to pimple spots, sunspots and every other dark spot. As Danish Sait connects the dots, viewers realise it's the start of a skincare "revolution".
The campaign also features two reels packed with entertainment. From playful banter to lighthearted moments, RCB icons and Danish Sait will keep fans entertained while shedding light on the benefits of the face wash that has the power of Svarasa.
Credits:
Mayur Varma - CCO, 82.5 Communications
Naveen Raman - Executive Vice President & Branch Head, 82.5 Communications – South
Sangeetha Sampath- Executive Creative Director, 82.5 Communications – South
Ravikumar Cherussola- Executive Creative Director, 82.5 Communications – South
Vaishali Jain- Associate Creative Director
Antara Majumder- Creative Supervisor
Pramod Desai – Visualizer
Krittika Basu- Account Director
Traya Chowdhury- Group Account Manager
Bhavna Neelakantan- Vice President- Strategy
- Log in to post comments