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Sport Star Academy, one of the leading sports academies in Australia run by professional coaches, announced its entry into the Indian market…
Sportswear brand New Balance has launched an exclusive brand outlet in Mumbai as part of its strategic expansion plan for India. Located on the…
MotoGP will introduce new bikes from 2027, with new regulations set to make the sport safer, more sustainable and even more spectacular. …
Formula 1 has announced a multi-year partnership with Globant until 2026 to "elevate the digital experiences for both F1 teams and fans".
As part of its drive to keep the tennis fraternity engaged, especially at the junior level, the Tennis Premier League (TPL) has started its…
NEW DELHI: The Australian High Commission has announced its collaboration with the Royal Rajasthan Foundation, the social equity arm of Rajasthan…
PUNE: Emcure Pharmaceuticals has unveiled its new corporate campaign with the tagline – ‘Cure and Beyond’, featuring cricketer MS Dhoni. …
NEW DELHI: QUE, an upcoming premium eyewear brand, Monday announced a collaboration with the Indian cricketer Shikhar Dhawan as an investor and…
American denim jeans brand Lee has launched its first golf collection for men. Built on the popularity of its performance-stretch casual…
MINNEAPOLIS: Wheaties has announced its latest limited edition box featuring icon and activist athlete Billie Jean King.
India are set to host South Africa for a full-fledged multi-format women’s series in June and July. The itinerary starts with the one-off Test in…
MUMBAI: TAM Sports has released the TAM Sports - IPL 17 Advertising Update 6, which has analysed data from the first 48 games of this year's 17th…
With 30 days to go for the Men’s T20 World Cup 2024, ICC released the official anthem for the tournament featuring some of the biggest music and…
Lululemon Athletica, a Canadian athletic apparel retailer known as the inventor of yoga pants, reportedly plans to enter India to capitalise on…
Indian esports tournament organizer Skyesports Friday announced the Pokémon UNITE World Championship 2024 India Qualifier. The qualifier…
The Rohan Bopanna Tennis Academy (RBTA) and Kamal India Foundation UK have entered into a collaborative initiative to provide comprehensive tennis…
Philips announces the launch of a limited- edition trimmer that is co-designed by cricket icon Virat Kohli. Per an official release, the…
Looking to leverage fan fervour around the ongoing IPL, PepsiCo's potato chips brand Lay's has unveiled a limited-edition collector's packs as a…
Sportswear major adidas has announced the return of "Move For The Planet" – its global initiative "harnessing collective movement to create…
Cricket South Africa have revealed the fixtures for the upcoming home summer season of 2024-25, hosting Sri Lanka and Pakistan men’s teams and…