Data Analytics

IPL 2024: Star Sports registers 510m viewers from 51 matches

SportzPower Team

May 10, 2024 18:05

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The Indian Premier League 2024 registered a record 510 million viewers for the first 51 matches of the tournament, broadcaster Disney Star announced, extrapolating data provided by the Broadcast Audience Research Council (BARC).

This marks a 5% increase compared to the previous high recorded in 2019 for the same number of matches, the network declared. Additionally, the broadcaster asserted it has experienced an 18% increase from the previous edition in terms of total watch time, with viewers spending 356,000 million minutes.

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May 10, 2023 16:05

Connected TV ads in IPL increasing week-on-week: TAM

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May 08, 2023 18:05

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May 04, 2023 17:05

After 29 games, celeb-endorsed ads up 36% in IPL 2023: TAM Sports

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May 03, 2023 20:05

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Apr 27, 2023 20:04

IPL 2023 TV viewership after 29 games crosses 40cr+: Disney Star

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