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CWG merchandising programme finally launched
Products will be sold from Shops on Wheels that move from schools and then on to malls and neighbourhoods, as well as from outlets to be opened soon, Premier Brands chairman Suresh Kumar says.
CWG merchandising: Only brand exposure for Premier
Apart from the right noises about patriotism, what the company will likely gain is exposure of its brand during the Games, but at a net estimated loss of about Rs 90 to Rs 100 million as far as sales are concerned.
ICC charge 3 players under anti-corruption code
ICC provisionally suspends three Pakistan players at the epicentre of an ever widening scandal involving betting syndicates in India and crime syndicates in Pakistan that has thrown world cricket into crisis with various offences under its anti-corruption code.
Videocon backs out of WSB, IBF seeks sponsor
The upcoming World Series of Boxing was hit a body blow on Thursday after Videocon Group, owners of Indian franchise 'Delhi Tigers', announced it was pulling out due to "unavoidable circumstances". 
Bicycles top sports good sales globally
The NPD survey covers all kinds of bicycles; e-Bikes; bike wear (including foot wear, helmets and other equipment); bicycle computers; frames; parts; care products; locks; gloves; tyre pumps, etc.
IPL governing council meeting on Sunday
IPL governing council meets in Mumbai Sunday and is expected to decide on the number of matches for next year’s expanded edition of the Twenty20 league involving ten teams.
The Universe Of Champions
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  • Musli Power X-tra is Wayamba 11s title sponsor
  • CL T20: Airtel’s digital campaign gets good response
  • Enrique Iglesias concert to kick off CL T20
  • Final playing squads for CL T20 confirmed
  • CL T20: ESS launches marketing blitz with Big B
more >>
Commentary
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Time To Go Clubbing!
BY INVITATION - The thirst of the football fan, stoked by the World Cup in South Africa, is going to be quenched again this week as the English Premier League returns.
Test Match Format Heading Towards Dead End

COMMENT - Test cricket in the last one month has shown the vast gulf that exists in the highest form of the sport. The sport cannot continue in its present format if they have four good Test teams and six ordinary sides.

Murali Much More Than Just A Great Cricketer

COMMENT - He was a legend, a superstar, a hero in times of crisis. Muttiah Muralidaran was all that and more for Sri Lanka cricket. Murali is to Sri Lankan cricket what Sachin Tendulkar is to Indian cricket.

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Latest Headlines
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  • Jaypee Greens wins 'Luxury Lifestyle Award'
  • Turkish Airlines sign PTT Thailand Open sponsorship deal
  • Singapore GP: 6 of 12 ticket categories sold out
  • Netherlands national training programme gains ISAF accreditation
  • Official F1 game launching 24 September in India
  • adidas, MLS extend partnership till 2018
  • Singapore Open increases prize money by $1mn
  • Indian boxing primed for 'Fight Night' pump-up
  • Randhir Singh cuts government moorings
  • Inaugural Dubai Super Sixes to feature 48 teams
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TAM RATINGS MONITOR

[15-August-2010 - 21-August-2010]


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Conference Call
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Leaders in Football 2010
Company Releases
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  • Swedish Top Side IFK Göteborg confirmed to play Copa del Sol 2011
  • Indian Rugby team leaves for Shanghai Sevens
  • Leaders host Private F1 summit
  • BCCI Corporate Trophy live and exclusive only on NEO Cricket
  • Two job openings at Hockey New Zealand
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Interviews
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'CL T20 will be far better received in India this time'
Sundar Raman is upbeat about the success of the Champions League Twenty20 in South Africa. In an extensive conversation, the CL T20 CEO outlines the various initiatives that have been planned for the tournament.

'Micromax sees fit in all sporting activity where youth participate'
- Pratik Seal, Micromax Mobile marketing head

'CL T20 marketing spends 4 times that of last year'
-Manu Sawhney, ESS managing director

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INDIAN FOOTBALL FORUM 2010
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