MORRISVILLE, N.C.: Red Bull Illume, the energy drink brand's adventure and action sports imagery contest, returns in 2021 with global technology leader, Lenovo, as its exclusive computing sponsor.
Feb 26, 2021 17:02
MADRID: Dorna Sports has announced an agreement with Animoca Brands, the developer and publisher of the successful blockchain games F1 DeltaTime and The Sandbox, to bring MotoGP Ignition to Flow blockchain.
Feb 26, 2021 15:02
AHMEDABAD: One of the world’s biggest providers of independent news, The Associated Press, has ceased coverage of the big India-England cricket series. Reason: AP and other media outlets have been prohibited from sending independent photographers to the India-England test match in Ahmedabad on Wednesday.
Feb 25, 2021 18:02
LONDON: Data company YouGov has appointed Hideyuki (Andy) Hata as senior strategic advisor, YouGov Sport, based in Japan. In the newly created role, Hata will establish the commercial operations of YouGov’s sports division in Tokyo and build the company’s presence in the wider region, following its affiliate partnership with the Nippon Research Center, Research Live reports.
Feb 25, 2021 17:02
DUBAI: The International Cricket Council Thursday announced that for the first time ever 541 pathway event matches across three ICC World Cups will be live-streamed globally in partnership with IMG, ensuring more cricket from more nations than ever before is accessible to fans around the world.
Feb 25, 2021 12:02
MUMBAI: Star India-controlled Mashal Sports Pvt Ltd (Mashal), founder and commercial rights holder for the Pro Kabaddi League, is set to conduct an open market media rights auction for 5 seasons (Season 8 – Season 12) of PKL to be held during 2021 – 2025.
Feb 25, 2021 11:02
LONDON: Formula E and Discovery, the international broadcaster that owns Eurosport, Wednesday announced an extension of their media partnership to show the all-electric racing series live across Europe. Discovery will utilise its extensive range of free-to-air, pay-tv and digital platforms to support the growth of Formula E in Europe.
Feb 25, 2021 10:02
MIES (Switzerland): FIBA, the International Basketball Federation, has announced a multi-year collaboration with Twitch to bring more basketball content to the Amazon-owned online streaming platform.
Feb 24, 2021 17:02
MUMBAI: In the wake of sustained demands from the franchises, sports management company Mashal Sports, founded by Anand Mahindra and Charu Sharma, and now majority owned by Star India, has confirmed it will open the tender process for the media rights of Pro Kabaddi League (PKL). The rights will be awarded for five years, from Seasons 8 to 12, or until 2025, whichever is earlier.
Feb 24, 2021 13:02
NEW YORK: PepsiCo has launched a new global football campaign in support of the UEFA Champions League partnership across Men's and Women's leagues, bringing together an impressive lineup of the world's best footballers, expanding its roster led Leo Messi and world champion Paul Pogba, with two new additions to the squad: Borussia Dortmund sensation Jadon Sancho, and UEFA Women's Champions League winner Shanice van de Sanden
Feb 24, 2021 12:02
MUMBAI: TAM Sports, the sports research division of TAM Media Research will turn pink starting Wednesday (24th Feb) afternoon, commemorating the pink ball Test Match between India and England in Ahmedabad, Gujarat.