News

May 03, 2024 20:05

India to host SA in multi-format women's series in June-July

India are set to host South Africa for a full-fledged multi-format women’s series in June and July. The itinerary starts with the one-off Test in Chennai from June 28. The red-ball match will be followed by the white-ball leg of the tour in Bengaluru. The ODIs are scheduled to take place on June 16, 19 and 23 followed by the T20Is on…

May 03, 2024 20:05

After 39 IPL games, 101 new brands, 32 new categories: TAM Sports

MUMBAI: TAM Sports has released the TAM Sports - IPL 17 Advertising Update 6, which has analysed data from the first 48 games of this year's 17th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 16.

May 03, 2024 20:05

Sean Paul & Kes collab for ‘Out of this World’ T20 World Cup anthem

With 30 days to go for the Men’s T20 World Cup 2024, ICC released the official anthem for the tournament featuring some of the biggest music and sports icons.

Grammy award-winning artist Sean Paul and Soca superstar Kes collaborated on the anthem for the T20 World Cup titled ‘Out of this World’.

The release of the…

May 03, 2024 20:05

Yoga pants 'creator' Lululemon Athletica plans India entry: Report

Lululemon Athletica, a Canadian athletic apparel retailer known as the inventor of yoga pants, reportedly plans to enter India to capitalise on the upswing in demand for fitness and athleisure wear. 

The global team of Lululemon was in India recently scouting for locations where it could open stores, Economic Times quotes two…

May 03, 2024 20:05

$37k prize pool for Pokémon UNITE World C'ship '24 India quali

Indian esports tournament organizer Skyesports Friday announced the Pokémon UNITE World Championship 2024 India Qualifier. 

The qualifier will include open-for-all rounds and a prize pool of $37,500, offering every player the opportunity to represent the country at the $500,000 World Championship in Honolulu, Hawaii, against…

May 03, 2024 20:05

Bopanna's academy launches tennis prgm for underprivileged kids

The Rohan Bopanna Tennis Academy (RBTA) and Kamal India Foundation UK have entered into a collaborative initiative to provide comprehensive tennis training to underprivileged children aged between 9 and 11 from the remote areas of Majuli Island and Bongaigaon in Assam.

Around 300 kids underwent a skill and fitness assessment…

May 03, 2024 20:05

Virat Kohli co-designs a limited-edition trimmer for Philips

Philips announces the launch of a limited- edition trimmer that is co-designed by cricket icon Virat Kohli. 

Per an official release, the trimmer is made of skin-friendly stainless steel and its self-sharpening blades glide through the beard and moustache, delivering precise results every time.

This limited-edition…

May 03, 2024 20:05

Lay's releases limited-edition MSD collector's packs

Looking to leverage fan fervour around the ongoing IPL, PepsiCo's potato chips brand Lay's has unveiled a limited-edition collector's packs as a toast to brand ambassador MS Dhoni's "phenomenal achievements on and off the field".

May 03, 2024 20:05

adidas announces second year of 'Move for the Planet'

Sportswear major adidas has announced the return of "Move For The Planet" – its global initiative "harnessing collective movement to create collective impact". 

adidas is calling on all athletes at every level across the world to track their physical activity across a variety of sports to raise money for projects in areas…

May 03, 2024 20:05

CSA announce '24-'25 intl home fixtures; Pak, SL, UK to tour

Cricket South Africa have revealed the fixtures for the upcoming home summer season of 2024-25, hosting Sri Lanka and Pakistan men’s teams and England women's side later in the year. 

The Protea Women will kick off the home summer with a multi-format series against England, starting 24 November. England’s tour will feature…