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IPL viewership on Disney Star up 18% at 475m after 34 matches

thomas1

Apr 26, 2024 20:04

Read more about IPL viewership on Disney Star up 18% at 475m after 34 matches
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Disney Star has achieved a cumulative reach of 475 million viewers accompanied by 245 billion minutes of total watch time, a growth of 18% in consumption compared to the previous edition, according to the latest data released by BARC.

The broadcaster has also recorded a growth of 5% on TV reach for live broadcast compared to the previous highest recorded in 2019. Disney Star also witnessed a growth of 19% in TVR for the first 34 matches compared to the previous edition.

Feb 20, 2021 06:02

UEFA issues India subcon media rights tender for 2021-24 cycle

MUMBAI: UEFA, the governing body for football in Europe, has invited tenders for broadcasting rights in the Indian sub-continent to UEFA's club competitions for the 2021-24 cycle. The tender process, led by TEAM Marketing AG, UEFA’s official marketing agency, has set a first-round bid deadline of March 16 (10 AM CET).

Feb 20, 2021 05:02

Discovery secures multi-year global rights for Giro d’Italia

NEW YORK: Discovery has secured the exclusive global rights to show the Giro d’Italia until at least 2025** in a move that further strengthens its unrivalled live cycling coverage and reputation as the home of the Grand Tours.

Feb 19, 2021 19:02

ICC launches #CWC11Rewind in Hindi

DUBAI: To celebrate the ten-year anniversary of India’s triumph in the 2011 ICC Men’s Cricket World Cup, the International Cricket Council (ICC) is launching #CWC11Rewind, a series of content across the next six weeks, beginning February 19, 2021 with the India vs Bangladesh game.

Feb 19, 2021 18:02

Star viewership of 3.8mln AMA for the India-Eng 1st Test

MUMBAI: The first Test of the India-England series witnessed a viewership with 3.8 million average minute audience (AMA). The first Test also delivered the highest opening day reach since 2019 as 26 million fans celebrated the return of cricket to home soil after 330 days, a media release said.

Feb 18, 2021 19:02

WinZO sponsors India’s first XO Space to boost Esports penetration

MUMBAI: Vernacular social gaming platform WinZO is the official sponsor of XO Space, India’s first ever Gaming House that is being hosted by its parent company Esports XO.

Feb 18, 2021 19:02

Commentary panel unveiled for Pakistan Super League 6

KARACHI: The commentary panel for the month-long HBL Pakistan Super League, which starts at the National Stadium Karachi on Saturday, 20 February, was unveiled Thursday.

Feb 17, 2021 13:02

MotoGP extends videogame partnership until at least 2026

MADRID: MotoGP and Milestone will remain partners until at least 2026, with the Italian company set to continue as the official MotoGP Videogame developer and publisher for at least another five years.

Feb 17, 2021 13:02

Getty Images announced as official photographic agency of F1

LONDON: Getty Images Tuesday announced it has become the Official Photographic Agency of Formula 1. From 2021, Getty Images will cover every F1, F2, F3 and Porsche Super Cup race.

Feb 16, 2021 17:02

My11Circle adds VVS to cricketing brand ambassador roster

MUMBAI: India's online gaming company Games24x7 has appointed retired cricketer VVS Laxman as a brand ambassador of My11Circle, its fantasy sports platform. VVS Laxman joins former India cricket captain Sourav Ganguly, Australian all-rounder Shane Watson, and Afghanistan leg-spinner Rashid Khan to strengthen My11Circle's unique 'Play with Champions' proposition.

Feb 16, 2021 17:02

Sportradar announces launch of Universal Fraud Detection System

LONDON: Sportradar Integrity Services – the leading global supplier of sports integrity solutions – Tuesday announced the launch of the Universal Fraud Detection System (UFDS). Evolving from its current bet monitoring service, the UFDS will be funded by Sportradar and offered free of charge to any sports federation, or league worldwide, and will be made available in October.

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