MUMBAI: TAM Sports has released the TAM Sports - IPL 17 Advertising Update 5, which has analysed data from the first 39 games of this year's 17th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 16.
Advertising
Jan 11, 2024 11:01
BHUBANESWAR: Ultimate Kho Kho (UKK) has onboarded IndianOil, the country’s leading diversified, integrated energy major as the 'Powered By Sponsor' for its ongoing Season 2.
Aligning with UKK’s vision of bringing a modern twist to the traditional sport, this partnership solidifies the league’s commitment to shaping the future of kho kho in India.
Jan 09, 2024 19:01
The Board of Control for Cricket in India Tuesday announced Campa and Atomberg Technologies as official partners for the BCCI domestic and international season 2024-2026.
Campa, a legacy brand under the Reliance Consumer Products umbrella, will leverage this association to announce a "range of products and provide fans with a new-age experience at the stadiums".
Jan 09, 2024 19:01
MUMBAI: TAM Sports has released its 'TAM AdEx - Quarterly Advertising Report on Sports Channel Genre for Jul-Sept ’23'.
Dec 27, 2023 10:12
The International Cricket Council (ICC) and Coca-Cola Tuesday announced an eight-year extension of their ongoing global multi-million dollar partnership encompassing ICC World events across all three formats, up until the end of 2031.
Dec 21, 2023 18:12
MELBOURNE: Cricket Australia (CA) and RISE Worldwide have announced a four-year partnership that will see RISE exclusively manage Cricket Australia’s sponsorship sales for virtual inventory in India. This will commence from the 2023/24 season and go on till the 2026/27 season.
Dec 21, 2023 18:12
MUMBAI: Sony Sports Network has broght on board Bollywood 'Gen Z' star Kartik Aaryan to become their brand ambassador for football.
Dec 21, 2023 17:12
GURUGRAM: Rebooting for a new season of IPL, JioCinema hosted a roadshow event for advertisers and partners that brought the power and potential of live sports on digital back into focus, and showcased the expanse of the platform’s offerings in the coming season.
Dec 19, 2023 18:12
ENGLEWOOD CLIFFS, N.J.: Unilever beauty brand Dove will be featured in a TV commercial during the 2024 Super Bowl with a 30-second TV commercial, which will premiere in the first quarter of American football's biggest night.
Dec 15, 2023 17:12
The Advertising Standards Council of India (ASCI) has updated its guidelines for ‘Qualification of Brand Extension-products and services’ under the restricted category prohibited from advertising by law. These modifications have been detailed in Chapter III Clause 3.6 (a) of the ASCI code, and specifically target brand extensions associated with restricted categories such as liquor and tobacco.
Dec 14, 2023 19:12
LAS VEGAS: UFC and Toyo Tires Thursday announced a muti-year renewal of their US marketing partnership that showcases Toyo Tires within UFC’s biggest events.
The renewal further continues a relationship that originally began in 2006 and now makes Toyo Tires UFC’s longest-standing current partner.