Wellness

Amer Sports sells ENVE Composites to PV3 Investments

SportzPower Team

May 01, 2024 19:05

Read more about Amer Sports sells ENVE Composites to PV3 Investments
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Amer Sports, parent company of Enve Composites, announced Tuesday that the Enve brand has been acquired by PV3, a Utah-based private investment firm.

ENVE Composites was founded in 2007 as Edge Composites, changing its name to ENVE Composites in 2010. It is one of a small number of cycling brands to manufacture wheels, components, and bikes in the United States. Amer Sports acquired ENVE in 2016 for $50 million.

Aug 02, 2022 17:08

Manchester City FC renew Gatorade partnership

Manchester City has renewed its partnership with sports drink and nutrition brand Gatorade. The new deal, which runs until 2025, will see the world’s number one sports drink brand continue as the Official Sports Nutrition Partner of both the men’s and women’s teams. City’s partnership with Gatorade began in 2017 and extended to include the women’s team in 2019.

Aug 01, 2022 16:08

Noise partners HRX for X-Fit 2 smartwatch; Vaani Kapoor face

MUMBAI: Connected lifestyle brand Noise has roped in actor Vaani Kapoor as the face of its upcoming X-Fit series smartwatch in India, Noise X-Fit 2.

Jul 21, 2022 17:07

ICC signs on EatFit as online food partner for T20 World Cup

BENGALURU: Health food platform EatFit, housed under Curefoods, has announced its partnership with ICC for the upcoming Men’s T20 World Cup. EatFit will be ICC’s official online food partner. Through this collaboration, EatFit aims to convey its ethos and the message of healthy food eating to a larger global audience.

Jul 13, 2022 18:07

Ayurvedic brand onboards Smriti Mandhana as face, investor

MUMBAI: Neem Ayu, an ayurvedic brand for haircare and skincare has recently launched with Indian cricket star Smriti Mandhana as the brand face for their shampoos & hair oils. In addition to this, Smriti has also invested in the brand and will be part of their growth journey.

Jul 05, 2022 17:07

Triathlete Kaustubh Radkar is Garmin fitness segment ambassador

MUMBAI: Garmin India, a unit of Garmin Ltd., has on-boarded Indian triathlete Kaustubh Radkar as a brand ambassador of Garmin’s fitness segment.

May 17, 2022 15:05

Gizmore onboards Dinesh Karthik to strengthen consumer connect

NEW DELHI: Gizmore announced Tuesday the appointment of cricketer Dinesh Karthik as the Indian smart accessories, fitness gear and home audio brand's ambassador. As a part of the collaboration, the wicket-keeper batsman will be seen in an integrated campaign promoting the fitness and audio range of the Gizmore and expanding its consumer connect.

May 05, 2022 18:05

Fittr launches its brand film ‘Fitness Made Forever’

NEW Delhi: Health and fitness platform Fittr has launched its first core proposition-based ad film - ‘Fitness Made Forever’ Thursday. The video showcases the purpose of Fittr as a brand that has set out to redefine and democratize fitness for individuals who understand the ever-increasing importance of being fit and staying fit, and are looking for the right partner to support them through their journey.

Apr 05, 2022 20:04

Craft 1861 named MotoGP Wellness Partner

MADRID: MotoGp commercial rights holder Dorna Sports announced Tuesday an agreement with Craft 1861 as the American brand is named the Wellness Partner of the FIM MotoGP World Championship.

Mar 30, 2022 18:03

WTA announces Modern Health as its mental health partner

ST PETERSBURG, Fla.: The WTA Wednesday announced global workplace mental health platform Modern Health as its official mental health partner. The multi-year partnership with the female-founded company will amplify a shared vision to destigmatize mental health care and provide an expanded support network.

Mar 16, 2022 20:03

Virat-backed Hyperice launches Hypervolt 2 Pro in India

MUMBAI: Hyperice, a global high-performance wellness brand specializing in percussion, dynamic air compression, vibration, thermal technology, mind technology, and contrast therapy, Wednesday announced the launch of its most powerful device yet – the Hypervolt 2 Pro, in India.

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