Bira 91, which lays claim to being India’s fastest growing beer brand, Tuesday announced partnerships with five Indian Premier League franchises ahead of the new season.
Serving as the Official Partner for Mumbai Indians, Delhi Capitals, Royal Challengers Bangalore, Kolkata Knight Riders and Sunrisers Hyderabad this season, Bira 91 is set to bring a "fresh and innovative approach to fan engagement" for India’s biggest annual sporting spectacle.
