MUMBAI: TAM Sports has released the TAM Sports - IPL 17 Advertising Update 5, which has analysed data from the first 39 games of this year's 17th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 16.
Advertising
Mar 21, 2024 19:03
MUMBAI: JioCinema, official digital streaming partner of TATA IPL 2024, has reported a record number of 18 sponsors and over 250 advertisers for the upcoming season.
Mar 21, 2024 19:03
Star Sports, official broadcaster of TATA Indian Premier League, announced an association with Tata Play.
Together, they are pioneering the introduction of targeted advertising on linear TV, during live sports broadcasts, beginning this IPL season, marking a significant first for the industry.
Mar 20, 2024 18:03
Angel One on Wednesday confirmed a five-year partnership with the Indian Premier League (IPL) as an associate partner in the financial services category from 2024 to 2028.
It had been reported in the third week of February that the BCCI had sold three associate partnership slots on offer to Angel One, My11Circle and RuPay.
Mar 19, 2024 20:03
MUMBAI: The sports business in India stood at Rs 15,766 crore ($1.9 billion approx) in 2023. Tellingly, cricket’s (read Indian Premier League in particular) share of this is 87 per cent, up from 85 per cent in 2022. All other other sports, including football, kabaddi, hockey, badminton, to name some prominent ones, account for the remaining 13 per cent.
Mar 15, 2024 20:03
BENGALURU: Biscuit brand Britannia launched a campaign which encourages a hunger for sports beyond cricket.
Mar 15, 2024 20:03
Ahead of UEFA Euro 2024, adidas Friday unveils the latest series of technical performance kits for seven of federations - Belgium, Germany, Hungary, Italy, Scotland, Spain, and Wales.
Mar 13, 2024 20:03
Global multi-specialist sports brand, Decathlon has unveiled its new brand purpose: to “Move People Through the Wonders of Sport,” with a view to bring innovative and sustainable sport to everyone.
The brand has also unveiled a new, "dynamic and forward-looking identity" and the new “orbit” logo.
Mar 08, 2024 15:03
Tata Gluco+, energising partner of world champions team Argentina, has launched its new season campaign, offering football enthusiasts in India an opportunity to win a fully paid trip to Argentina.
Mar 07, 2024 20:03
In response to increasing instances of advertisements promoting illegal activities such as betting and gambling, the Central Consumer Protection Authority (CCPA) has issued a comprehensive advisory. The advisory, by the Consumer Protection Act, 2019, emphasizes the prohibition of advertising, promotion, and endorsement of unlawful activities prohibited under various laws.
Mar 01, 2024 20:03
STAMFORD, Conn.: Mars, Take-Two Interactive and WWE, Thursday announced that SNICKERS and WWE 2K24 will continue their union as the presenting partners of WrestleMania, which takes place Saturday, April 6 and Sunday, April 7, 2024, at Lincoln Financial Field in Philadelphia.