Brands

Cricket Scotland has announced Karnataka Milk Federation's dairy brand Nandini as the official sponsor of the Scotland men’s team at the upcoming ICC Men’s T20 World Cup 2024.

The Nandini logo will be present on the leading arm of the new Scotland men’s playing shirts at the tournament, which takes place in West Indies and USA and begins on 2 June.

Claire Drummond, Cricket Scotland Commercial manager, said: “We’re delighted to partner with Nandini ahead of what will be an exciting T20 World Cup campaign for our squad and supporters.

Jul 28, 2018 15:07
ROME: Serie A put speculation to rest by announcing that it has renewed its sponsorship deal with telecommunications company TIM for the next three seasons. SportsPro Media reports that the agreement is worth 45 million euros ($52.2 million). 
Jun 19, 2018 16:06
MUMBAI: ITW Consulting, the sports management company that won the in-ground and production rights for the Ireland vs India T20I series, announced Netmeds and Dalmia Cement as the Title and Powered by sponsors respectively for the competition on Sunday.
Jun 18, 2018 15:06
MUNICH: Romelu Lukaku, the Belgium and Manchester United striker was named as PUMA’s long-term brand ambassador on Thursday. “Choosing on an exclusive sportswear brand to work with is an important decision, not just for the boots on the pitch but for my goals and desires off of it. I look forward to hustling with the big cat in the future,” Lukaku was quoted as saying after the announcement.
Jun 18, 2018 15:06
FOOTBALL SUPERSTAR Cristiano Ronaldo was named the brand ambassador of American company SleepScore Labs on Thursday. In what is an unique endorsement deal, Sleepscore wishes to explain the importance of sleeping better to feeling and living better through Ronaldo, who boasts of more than 320 million fans across his social media besides being health-conscious and performance-driven.
Jun 13, 2018 17:06
MUMBAI: The Indian Premier League (IPL) brand is today worth $5.3 billion, representing a 37% leap in valuation from the 2017 edition, data put out by Brand Finance in its IPL 2018 ranking report reveal.  The findings from the report presented by the London-headquartered valuation company were reported Wednesday by Business Today, a day ahead of its official release.
Jun 11, 2018 14:06
IT IS FOOTBALL World Cup time, and thankfully, though India is not part of this sporting extravaganza, Indian football is making some noise, albeit even if it is for a few days only. But it took a heartfelt appeal from the captain to get the country to talk about the national team and its exploits.
May 12, 2018 16:05
CALIFORNIA: American shoe and apparel company, Skechers filed a federal court complaint on Wednesday against one of the fiercest rivals, adidas in California on the allegations of using false advertising and unfair competition as well as the German brand illegally bribing young, college basketball players to endorse their products which is in violation of the National Collegiate Athletic Association ('NCAA') rules.
May 10, 2018 20:05
LONDON: Premier League giants Manchester United have retained the title of the world's most valuable football club worth $1.895 billion, which is more than $300 million higher than second placed LaLiga heavyweights Real Madrid.
May 05, 2018 14:05
NEW YORK: US sportswear giant Nike is suing German rival Puma, accusing it of several counts of patent infringement relating to footwear technology. Nike filed the claim at the US District Court for the District of Massachusetts on Wednesday, May 3, World Intellectual Property Review reports.
May 02, 2018 16:05
LONDON: Reigning Formula 1 world champion Lewis Hamilton, global brand ambassador of American apparel brand Tommy Hilfiger, will feature in a documentary called #WhatsYourDrive.  Its episodes will be released in line with the races on the 2018 F1 calendar, with every feature focused on a different aspect of Hamilton’s multifaceted personal and professional life.