Basketball

Chris Rock voices NBA campaign 'Playoff Mode. It’s a Thing'

SportzPower Team

Apr 17, 2024 19:04

Read more about Chris Rock voices NBA campaign 'Playoff Mode. It’s a Thing'
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The NBA has debuted its new campaign, "Playoff Mode. It’s a Thing", which is now streaming across all NBA's social platforms and on the NBA App.

The campaign premieres on TNT during the 2024 SoFi NBA Play-In Tournament, which tips off with the Los Angeles Lakers taking on the New Orleans Pelicans, followed by the Golden State Warriors visiting the Sacramento Kings, as each team competes to secure a spot in the 2024 NBA Playoffs.

Dec 15, 2022 19:12

NBA announces 'Pass the Rock' multi-part series

NEW YORK: The NBA Wednesday announced “Pass the Rock”, a new NBA Entertainment original multi-part series, will stream exclusively on the NBA App beginning Thursday. The series will provide fans throughout the season behind-the-scenes access to the next generation of NBA stars as they prepare their minds and bodies for competition, establish themselves as leaders and spend time with friends and family.

Dec 13, 2022 19:12

NBA Ent mandates Horizon Sports for metaverse, global expansion

NEW YORK: NBA Entertainment, the marketing and production arm of the National Basketball Association, has retained Horizon Sports & Experiences (HS&E) to support the league's global market expansion.

Nov 18, 2022 20:11

Sony bags media rights for India's tour of Bangladesh

MUMBAI: Culver Max Entertainment (aka Sony Pictures Networks India) has reportedly bagged the media rights to showcase India's tour of Bangladesh. Although not officially announced, the development was separately reported by two media platforms. Featuring two Tests and three ODIs, the series will be held from the 4th to the 26th of December.

Nov 18, 2022 20:11

FanCode secures India subcontinent rights to Liga ACB

MADRID: Dream Sports-owned digital sports platform FanCode has secured media rights for Spain's Association of Basketball Clubs (acb) competitions - the Endesa Super Cup, Endesa League and Copa del Rey, in India and the Indian subcontinent for the next two seasons, 2022-23 and 2023 -24.

Nov 15, 2022 18:11

Puma, Foot Locker expand partnership; focus on basketball

NEW YORK: Sportswear brand Puma, and Foot Locker, the New York-based specialty athletic retailer, Monday announced an expanded partnership, underscored by a focus on basketball and the creation of exclusive product collections that meet the demands of this growing next-generation market segment.

Nov 09, 2022 18:11

Ranveer Singh Viacom18 Sports 2022-23 NBA season campaign

Ranveer Singh fronts Viacom18 Sports' 2022-23 NBA season campaign

MUMBAI: Viacom18 Sports has launched its 2022-23 NBA season ad campaign, ‘Morning Time Is Baller Timev’, headlined by Bollywood superstar Ranveer Singh.

Nov 03, 2022 16:11

Prime Video tips off global media rights deal with Overtime Elite

NEW YORK: Prime Video and Overtime Elite (OTE) Thursday announced a multiyear agreement for exclusive global streaming rights to 20 live games per season for the next three seasons, beginning November 4, making Amazon's OTT platform OTE’s first global media rights partner.

Nov 01, 2022 17:11

Globant to drive tech powering fan experience at LA Clippers' Intuit Dome

LOS ANGELES: Globant, a digitally native company, Monday announced a multi-year partnership with the LA Clippers to help integrate the digital road map for Intuit Dome, the NBA team's new home opening in Inglewood in 2024. The technologically advanced and basketball-obsessed arena, entertainment venue, and outdoor plaza will deliver a uniquely intimate and intense experience.

Oct 28, 2022 16:10

NBA ropes in Paramount's Tammy Henault as CMO

NEW YORK: The National Basketball Association (NBA) Thursday announced that Tammy Henault has been named chief marketing officer of the NBA. Henault, the current senior vice president, Marketing, Streaming of Paramount+, will report to NBA deputy commissioner and chief operating officer Mark Tatum. She will officially join the league on November 21.

Oct 21, 2022 13:10

Mobile platform Buzzer renews multi-year NBA, WNBA deals

NEW YORK: Buzzer, the mobile platform for short-form live sports, has announced renewals of its multi-year partnerships with the NBA and WNBA. The platform will continue to distribute the live out-of-market game subscription services NBA League Pass and WNBA League Pass.

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