Title IX

NEW YORK: In anticipation of Title IX’s 50th anniversary on Thursday, June 23, Getty Images has released a report focused on the importance of equal gender representations in sport marketing and advertising. 

The report offers key insights into American perceptions on the topic and actionable steps brands and businesses can take to promote more authentic and inclusive portrayals of women and girls in sports when engaging consumers.

Mar 25, 2022 07:03
NEW YORK: adidas announced Wednesday a new “name, image and likeness” network that will be open to student-athletes at NCAA Division 1 adidas-sponsored schools. Tied to this year’s 50th anniversary of Title IX, the new program will be focused on achieving an enduring goal from the brand: creating a more equitable future in sport.