Investments

NEW YORK, NY: GroupM, WPP’s media investment group, Wednesday announced its commitment to double media investment for annual women’s sports with the creation of a dedicated marketplace. 

GroupM will seek first look and first-to-market opportunities beginning with the 2024-2025 Upfront alongside advertisers including adidas, Ally, Coinbase, Discover, Google, Mars, Nationwide, Unilever, Universal Pictures, among others.  

Mar 19, 2024 20:03
MUMBAI: The sports business in India stood at Rs 15,766 crore ($1.9 billion approx) in 2023. Tellingly, cricket’s (read Indian Premier League in particular) share of this is 87 per cent, up from 85 per cent in 2022. All other other sports, including football, kabaddi, hockey, badminton, to name some prominent ones, account for the remaining 13 per cent.
Mar 19, 2024 20:03
BENGALURU: Sports tech company Game Theory has forged a strategic partnership with Credence Family Office, a leading multi-family office.  The collaboration aims to accelerate Game Theory's expansion plans to bring its multi-sport facilities and immersive training platforms to more sports enthusiasts across Bengaluru.
Mar 18, 2024 20:03
French sports retailer Decathlon is accelerating its investments to ramp up production and enhance its retail presence further in India, one of its "most important" global markets, its Global CEO Barbara Martin Coppola has said.
Mar 18, 2024 20:03
PORTO, Portugal: Football superstar Cristiano Ronaldo has announced the upcoming launch of "all-in-one" wellness app Erakulis, of which he is also the founder.  
Mar 15, 2024 21:03
MUMBAI: Ultimate Table Tennis (UTT) has added an eighth franchise to the league’s roster with the announcement of the SG Sports and Entertainment (SGSE) Pvt Ltd-owned unit that will represent Ahmedabad.
Mar 15, 2024 20:03
Global sports marketing agency Two Circles has acquired Let It Fly Media, a US-based video production and content shop. The move enhances Two Circles’ global capabilities, supported by Let It Fly Media’s expertise in creating high-quality, impactful sports marketing content. As part of this acquisition, Let It Fly Media will now be officially known as Two Circles.
Mar 14, 2024 19:03
Paramount Global has sold its entire 13.01% equity interest in Viacom18 Media to Reliance Industries. Post-transaction, Reliance’s equity stake in Viacom18 is slated to increase from 57.48% to 70.49% on a fully diluted basis. The deal, valued at Rs 4,286 crore ($517 million approx), has been finalized through a binding agreement between Reliance and two subsidiaries of Paramount Global.
Mar 14, 2024 19:03
GANDHINAGAR: Amidst media speculation over the future of Battlegrounds Mobile India (BGMI) in the country with reports swirling that the wildly popular mobile gaming app faces the possibility of being banned once more, comes this interesting development. 
Mar 14, 2024 19:03
PARIS: India is a "big priority" market for Decathlon, and the French sports retailer expects the country to be among its top five global markets within the next five years, helped by expansion of store network and increased local sourcing, according to a top company official.
Mar 14, 2024 18:03
Nazara Technologies, a gaming and sports media company, unveiled its ambitious strategy to earmark $100 million (Rs 830 crore) towards mergers and acquisitions (M&A) over the next 24 months.