Marketing

COLOGNE: The Central European division of Universal Music Group (UMG) have announced a multi-year partnership with ESL Gaming, the world’s biggest eSports company that will be managed out of UMG’s Berlin headquarters.

The aim of the agreement is to exclusively help Universal discover and promote new artists through ESL’s global tournaments and channels. In an industry first, UMG will partner with ESL to create the ultimate destination for gaming and music fans alike to experience the official soundtrack of the world’s esports leagues and tournaments. 

Mar 13, 2024 20:03
Manchester United recently brought its globally celebrated fan event, #ILOVEUNITED, to Mumbai in an opportunity with creative production and technology solutions provider Vivify Stories.  The event took place at Mahalaxmi Race Course, Mumbai on Saturday, 9th March. Vivify Stories has done many FIFA World Cup trophy tours previously and has always been dedicated to enhancing fan experiences.
Mar 13, 2024 20:03
CHENNAI: Prime Volleyball League has implemented an initiative that involves equipping team owners and coaches with heart rate monitors. The move is aimed to enhance the fan experience while viewing elite volleyball action.
Mar 13, 2024 20:03
MOHALI: Indian Premier League franchise Punjab Kings Wednesday announced Astral Pipes as an associate partner for the upcoming season.  The 'Shers' start their season on March 23, and will take on the Delhi Capitals at the New PCA Stadium, Mullanpur. 
Mar 13, 2024 20:03
PUNE: As part of its endeavour to support sportspersons in their quest for Olympics glory, the Punit Balan Group (PBG) has extended its support to talented wrestler Sikandar Shaikh.
Mar 13, 2024 19:03
The 2024 Volvo China Open will return to the DP World Tour global schedule in May with a total prize fund of $2.25 million.
Mar 13, 2024 19:03
The Home Depot is expanding its collegiate sports footprint by becoming an official corporate partner of the NCAA, just in time for March Madness. Through the partnership, The Home Depot will have rights across all 90 NCAA championships, including the Division I women's and men's basketball tournaments, creating a game-winning combination during spring, the retailer's busiest selling season.  
Mar 12, 2024 19:03
MOHALI: Indian Premier League franchise Punjab Kings has announced the return of KENT as its principal sponsor for the upcoming season.  The 'Shers' will be seen in action from March 23, competing in their first game of the season at the New PCA Stadium, Mullanpur, against Delhi Capitals. 
Mar 12, 2024 19:03
Navitas Solar, a solar panel manufacturing company, has signed a new partnership with Royal Challengers Bangalore (RCB) for IPL 2024. Navitas Solar decided to establish a successful collaboration with RCB as the renewable energy partner during the T20 season 2024.
Mar 12, 2024 19:03
JAIPUR: Rajasthan Royals on Tuesday unveiled their special all-pink jersey which will be donned by the inaugural IPL champions in their #PinkPromise match against RCB on 6th April.
Mar 12, 2024 19:03
Shortly after bringing MS Dhoni in a double role for their inaugural TATA IPL 2024 campaign, JioCinema has now presented Kapil Dev and Jasprit Bumrah in two films as part of their new campaign, titled 'TV Dekho Toh Aise'.