Cheer in Whites

HYDERABAD: Himalaya MEN, the men’s grooming brand of The Himalaya Drug Company, and grooming partner for ICC’s men’s events till 2022, has come up with an innovative new campaign called “Cheer in Whites” for the ongoing World Test Championship final 2021.

In the campaign, Himalaya MEN urges consumers to wear whites and cheer for Team India. Participating consumers also get a chance to win prizes like a sports bike, gold coins, and more.