PUMA

HERZOGENAURACH, Germany: PUMA and Formula 1 have signed an agreement which will make the sports company the official supplier at F1 races, granting the brand the right to produce F1 branded apparel, footwear and accessories. 

PUMA will also equip F1 staff at track and create F1 fanwear that targets the sport’s different audiences with lifestyle and motorsport collections. The contract includes exclusive rights to sell F1 fanwear and fanwear of all ten teams around the race circuit starting 2024.

Apr 15, 2019 17:04
NEW DELHI: Just under a month after reports surfaced that Puma was set to replace Nike as LaLiga’s official match ball supplier, the German sports retail giant confirmed Monday a long-term agreement with the Spanish football league to become its official technical partner.
Mar 19, 2019 12:03
MADRID: German sports retail giant Puma is increasing its stronghold in global football by bagging another massive deal, this time with Spain’s LaLiga.
Mar 15, 2019 13:03
MUMBAI: Puma India Wednesday announced on its official Instagram handle that popular Indian rapper and musician Brodha V, also known as Vignesh Shivanand, will be endorsing the brand’s range of street wear through its sports-style campaigns in the country. The update has got Puma 6,134 views so far and 5,933 views on BrodhaV’s account on Instagram.
Mar 06, 2019 13:03
BERLIN: Bundesliga heavyweights Borussia Dortmund are keen on negotiating a renewed deal from 2022 with its official kit suppliers Puma which is valued in the range of €20-30 million per season, marking a 2-3 times rise from its present arrangement of €10 million, Forbes reports.
Mar 01, 2019 15:03
MANCHESTER: Global sports apparel giant Puma has been named the official kit supplier for the next ten years of all men’s, women’s and youth teams under the Abu-Dhabi based City Football Group, which include Premier League champions Manchester City, A-League’s Melbourne City FC, La Liga’s Girona FC, Uruguay's Club Atlético Torque and China’s Sichuan Jiuniu FC.
Feb 19, 2019 11:02
MUMBAI: India’s world champion boxer MC Mary Kom announced Monday on social media that she will be endorsing global sports apparel brand, Puma. In India, Puma has signed up athletes such as Indian cricket captain Virat Kohli and batsman KL Rahul in the past.
Feb 14, 2019 15:02
NEW YORK: The NBA and Puma have announced a new multiyear partnership that will make the international sports brand an official marketing partner of the NBA.
Jan 30, 2019 14:01
BENGALURU: Global apparel giant Puma has opted for Publicis Groupe-owned creative agency, Digitas, as its official digital marketing partner in India for its own brand and One8, the brand co-owned by Indian cricket captain Virat Kohli.
Jan 22, 2019 13:01
NEW YORK: Global sport brand Puma and Maybelline New York, the No. 1 international makeup brand, announced their collaboration to launch their first-ever Puma x Maybelline special-edition collection which fuses beauty, fashion and sport into one high-performance, street style-inspired makeup collection.
Jan 16, 2019 13:01
NEW YORK: German apparel and lifestyle brand Puma has made its first foray into the world of eSports, announcing its association with League of Legends team Cloud9. League of Legends is the highest valued eSports property in the world, credit for which goes to Cloud9 being valued at $310 million according to Forbes in 2018.