LaLiga announces a six-year strategic partnership with Beijing based Streamline Media Technology, officially launching the LaLiga live streaming application in China: LaLiga Plus.
china
Apr 25, 2018 17:04
MUMBAI: NBA China and Hongkun Group announced Wednesday the opening of the world’s first NBA Center, an NBA-themed lifestyle complex in Wuqing, Tianjin, China.
Mar 15, 2018 12:03
PARIS: China's sports marketing agency Desports will have exclusive management of French Ligue 1 champion Paris Saint-Germain's sponsorship rights and license rights in the Chinese mainland and Hong Kong.
The multimillion euro partnership will run for three and a half years from January 2018, according to an official release.
Mar 06, 2018 12:03
KELOWNA, British Columbia: ProSmart Enterprises Inc., a global online network connecting sports fans, teams and brands, has entered into a binding agreement to acquire all of the issued and outstanding shares of DL Hockey Consulting (Shenzhen) Limited and DL Hockey Consulting Limited.
Dec 28, 2017 12:12
BEIJING: Major League Baseball (MLB) and Beijing Enterprises Real-Estate Group Ltd.（BEREGL), a top Chinese state-owned enterprise, have announced a 10-year relationship to grow the game in China.
The announcement was made at a press conference here recently attended by members of the Chinese government, BEREGL, MLB China and some of the top baseball players in the country.
Dec 21, 2017 14:12
ZURICH: FIFA has signed an agreement with the Mengniu Group, a market leader in dairy products in Greater China, to become the latest official sponsor for the 2018 World Cup Russia.
The announcement was made Wednesday in the China National Convention Centre in the presence of Mengniu Group CEO Jeffrey Lu and FIFA chief commercial officer Philippe Le Floc’h.