MUMBAI: The promoters of Premier Futsal are banking on the "outpouring of love" showered by Kochi's citizens in the thousands on adult actress turned Hindi film glamour girl Sunny Leone on a promotional visit to Kerala recently, to get some traction going in "God's Own Country" for their second season.
Premier Futsal on Friday announced Leone as co-owner and brand ambassador of the Kochi-based franchise Kerala Cobras.
Premier Futsal Season 2 is set to kick off here on September 15 with matches to be played at NSCI, Worli until September 17.
The next round of matches are to be played in Bengaluru from September 19 to September 24 at Koramangala Indoor Stadium.
The semi-finals and final are scheduled to be held in Dubai from September 26 to October 1, the organisers stated in a media release.
The inaugural edition of the five-a-side event featured football legends Luis Figo, Ryan Giggs, Paul Scholes, Hernan Crespo, Michel Salgado, Falcao and Ronaldhino, who is all set to return for this season too, the release added.
"I'm very excited to work with Luis Figo and Rademel Falcao. Football is undoubtedly the most popular sport of Kerala and I'm a proud team owner," the release quotes Leone as having said.
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