VIDAA

NEW YORK: The National Basketball Association (NBA) and VIDAA USA, Inc. Friday announced a multiyear partnership to make NBA League Pass, the league’s premium live game subscription service, available for purchase on all Hisense and Toshiba TVs through the VIDAA smart TV platform.  

Beginning with the 2020-21 NBA season, more than 20 million users of VIDAA-enabled smart TVs across Africa, Asia-Pacific, Europe, Latin America and the Middle East will be able to purchase NBA League Pass and watch hundreds of live NBA games each season through the VIDAA platform.